Brand Marketing & Growth Specialist

Liberty Latin America; Netherlands; Remote; EUR 60,000 - 90,000; Full time

Job summary

Liberty Latin America seeks a Brand Marketing Communications professional to oversee all brand communications across traditional and digital channels for FLOW. You will drive development, execution, and evaluation of initiatives aligned with revenue objectives and budgets.

You’ll conceive marketing strategies, coordinate agency briefs with product design, manage campaigns across radio, TV, social, exhibitions, and events, and ensure consistency with product marketing communications.

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, or related field.
• 5–7 years in marketing, PR, or communications.
• Experience in digital marketing and online PR in agency or branding env.
• Excellent verbal and written communication skills.
• Excellent presentation skills.
• Strong analytical and numerical skills; good Excel knowledge.
• Good relationship management and interpersonal skills.
• Ability to work under pressure and meet deadlines.

Responsibilities

• Conceive and develop efficient marketing strategies.
• Prepare agency briefs with product design teams for GTM plans.
• Organize and oversee advertising bookings and campaigns across channels.
• Ensure brand communications align with product marketing.
• Lead digital marketing planning and budget for online channels.
• Manage online branding, email marketing, SEO and SEM.
• Collaborate with Business Development and Product teams to improve customer attraction and retention.
• Coordinate events to support acquisition and retention campaigns.
• Analyze campaigns, identify trends, and provide fast, accurate reports.

Skills

Verbal communication

Written communication

Presentation skills

Analytical skills

Relationship management

Interpersonal skills

Negotiation skills

Education

Bachelor's in Marketing/Communications/PR

Advanced degree (asset)

Tools

Excel

Job description

Liberty Latin America seeks a Brand Marketing Communications professional to oversee all brand communications across traditional and digital channels for FLOW. You will drive development, execution, and evaluation of initiatives aligned with revenue objectives and budgets.

You’ll conceive marketing strategies, coordinate agency briefs with product design, manage campaigns across radio, TV, social, exhibitions, and events, and ensure consistency with product marketing communications.