Benelux Product Lead - Growth & Trade Marketing

Bic Group; Breda; Híbrido; EUR 60.000 - 85.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive Salary

Local Benefits

Flexible Working (2 home office days)

Descripción de la vacante

BIC World is seeking a Product Manager to translate brand strategy into customer- and channel-specific activation plans, driving profitable growth and optimized ROI. You will own the full product lifecycle and collaborate with Sales, European Marketing and Category teams to fuel innovation launches and strong portfolio performance.

In this role you will lead marketing and trade activation across channels, define pricing and range strategies, and manage the annual budget.

Formación

• Master’s degree in Business, Commercial, Marketing or a related field.
• Minimum 2 to 4 years of experience in Sales or Marketing (Product/Brand Management, Sales, etc.)

Responsabilidades

• Own and manage the product portfolio strategy and lifecycle (innovation pipeline, positioning, pricing, phasing).
• Translate brand strategy into trade and marketing plans by channel and customer.
• Lead end-to-end execution of marketing and activation plans across media, in-store and promotions.
• Monitor sell-in, sell-out, market share and promotional ROI.

Conocimientos

Strategic marketing

Operational marketing

Ownership mindset

Analytical & communication

Cross-functional collaboration

Entrepreneurial & adaptable

Educación

Master’s degree in Business/Marketing

Herramientas

Word

Excel

PowerPoint

Canva

Descripción del empleo

BIC World is seeking a Product Manager to translate brand strategy into customer- and channel-specific activation plans, driving profitable growth and optimized ROI. You will own the full product lifecycle and collaborate with Sales, European Marketing and Category teams to fuel innovation launches and strong portfolio performance.

In this role you will lead marketing and trade activation across channels, define pricing and range strategies, and manage the annual budget.