BeNeLux Cardiorenal Brand Manager – Launch & Growth

CSL; Breda; On-site; EUR 70,000 - 110,000; Full time

Job summary

CSL is seeking a Brand Manager for Cardiorenal with responsibility for strategic and tactical marketing across Benelux. The role collaborates with cross-functional teams to drive launches, market development, and lifecycle management in Belgium and the Netherlands.

You will lead multichannel campaigns, shape digital strategies, and partner with KAMs, Medical Advisors, and Market Access to maximize market share and patient impact.

Qualifications

• Graduate degree or equivalent; postgraduate business qualification preferred.
• Scientific degree is an asset.
• At least 5 years of relevant commercial healthcare experience.
• Experience in Hospital Business and/or orphan drugs/rare diseases is an additional advantage.
• Digital marketing knowledge and experiences.
• Fluent in Dutch, French and English (spoken and written).

Responsibilities

• Lead the development and execution of strategic plans with cross-functional teams.
• Develop and execute tactical campaigns to achieve commercial success in terms of value and volume.
• Develop the digital multichannel marketing strategy by proposing, testing, and adapting new channels.
• Drive and challenge initiatives as a lead in strategic and operational matters.
• Develop and optimize partnerships with GPOs to grow total market share.
• Monitor and report on effectiveness of marketing activities and promotional budget.

Skills

5+ years healthcare experience

Hospital business experience

Rare diseases experience

Digital marketing

Multilingual Dutch/French/English

Education

Graduate degree or equivalent

Postgraduate business qualification

Scientific degree is an asset

Job description

CSL is seeking a Brand Manager for Cardiorenal with responsibility for strategic and tactical marketing across Benelux. The role collaborates with cross-functional teams to drive launches, market development, and lifecycle management in Belgium and the Netherlands.

You will lead multichannel campaigns, shape digital strategies, and partner with KAMs, Medical Advisors, and Market Access to maximize market share and patient impact.