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DAF zoekt een bachelor-/master-stagiair(e) Marketing Communicatie om Europese milieucampagnes en communicatie te beoordelen op naleving van de Green Claims Directive. Je voert een audit uit van klantgerichte communicatie over HQ, dochterondernemingen en dealers en werkt aan governance en goedkeuringsprocessen.
Je analyseert materialen, stelt een inventaris op van claims en ondersteunt verbeteringen, templates en best practices. Ruimte voor zelfstandige initiatieven en internationale samenwerking.
Bachelor/Master Internship or Graduation Assignment: Marketing Communication
Support the implementation of the Green Claims Directive across Europe by reviewing marketing communications and establishing future-proof compliance processes for environmental claims
The European Green Claims Directive will introduce new requirements governing how environmental and sustainability claims are communicated to customers. To support DAF's preparation and compliance, we are seeking a proactive and detail-oriented intern to assist with a pan-European review of Marketing & Sales communications.
The primary objective of this project is to create a comprehensive overview of all relevant customer-facing communications currently in use across DAF Headquarters, Subsidiaries and Dealer networks. This includes presentations, brochures, websites, social media content, product literature, sales tools and other marketing materials that contain environmental or sustainability-related claims.
Key responsibilities will include:
The Marketing Communications Department is part of the Marketing & Sales organization within DAF Trucks and is responsible for customer-facing communications across the European market.
The department develops and manages product communications, brand campaigns, digital content, events and dealer marketing materials to support DAF's commercial objectives.
Working closely with Sales, Product Management, Sustainability, Legal and DAF's European Subsidiaries, the team ensures consistent and effective communication across all markets.
The department consists of approximately 20 marketing and communications professionals with expertise spanning content creation, digital marketing, events and customer communications.
Curious about how students experience their internship at DAF? Read stories from our former interns here.
Please note: for non-EU students, the internship or graduation project must be part of your study program, and a tripartite agreement signed by the student, employer, and educational institution is required.