Amsterdam-Based Growth & Monetization Lead (Hybrid)

Publicis Groupe NL; Amsterdam; Hybrid; EUR 120,000 - 180,000; Full time

Benefits offered by this job

Hybrid work

Work from home days

6 weeks global work program

Laptop & phone

Job summary

LeGarage, part of LePub, Amsterdam, seeks a Business Lead to turn invention into scalable revenue and structure new business models. You will unlock partnerships beyond traditional agency scopes and help position LeGarage as the growth engine within LePub and beyond.

You will operate at the intersection of strategy, commercial design, and entrepreneurial execution, driving monetization and expansion while shaping the future of marketing in a collaborative, world-class agency environment.

Qualifications

• 8–12+ years in growth, venture building, innovation or strategic leadership.
• Comfortable operating with C-level stakeholders.
• Strong commercial instinct + entrepreneurial mindset.
• Experience in agency, consulting, digital platforms, tech or start-up ecosystems.
• Able to operate in ambiguity and turn vision into structure.

Responsibilities

• Turn Innovation into Business
• Develop monetization frameworks for new products, platforms and experiences
• Build scalable revenue models (licensing, partnerships, ecosystem plays, etc.)
• Translate creative ambition into commercial logic
• Drive Strategic Growth
• Identify high-value opportunities across markets
• Lead senior client conversations
• Shape expansion into new offices and territories
• Build the Ecosystem
• Unlock partnerships with tech, media, cultural and platform players
• Structure co-investment and shared value models
• Connect brands to culture in non-traditional ways
• Help Define the Future of Marketing
• Challenge legacy agency thinking
• Push toward productized, tech-enabled, performance-driven innovation
• Help formalize LeGarage’s growth playbook for 2026–2030

Skills

Growth leadership

C-level stakeholder ablity

Commercial instinct

Agency/consulting experience

Ambiguity to structure

Job description

LeGarage, part of LePub, Amsterdam, seeks a Business Lead to turn invention into scalable revenue and structure new business models. You will unlock partnerships beyond traditional agency scopes and help position LeGarage as the growth engine within LePub and beyond.

You will operate at the intersection of strategy, commercial design, and entrepreneurial execution, driving monetization and expansion while shaping the future of marketing in a collaborative, world-class agency environment.