Account Manager On Trade (Horeca)

2601 Bacardi Nederland N.V.; Rotterdam; On-site; EUR 40,000 - 60,000; Full time

Benefits offered by this job

Total rewards package

Employee well-being programs

Job summary

Bacardi Nederland N.V. is seeking an Account Manager On-Trade to build relationships with bars, restaurants, and hospitality venues across Noord-Holland. You will drive brand activations, manage budgets, and deliver quarterly targets while partnering with marketing, finance, and digital teams to maximize growth.

Strong networking, analytical planning, and presentation skills are essential. A bachelor’s or master’s degree and FMCG sales experience are preferred.

Qualifications

• Bachelor's or Master's degree required.
• Experience in sales and on-trade or FMCG preferred.
• Proven track record of performance and delivery.

Responsibilities

• Build strong customer partnerships with on-trade customers.
• Drive brand visibility and activations to boost growth.
• Deliver quarterly targets for distribution, activations, and revenue.
• Manage customer contracts and budgets with ROI-focused investments.
• Collaborate with bar owners, venue managers, marketing, finance, and digital teams.
• Shape Bacardi's future in Noord-Holland and accelerate growth.

Skills

Relationship building

Sales experience

On-trade knowledge

Brand activation

Education

Bachelor's or Master's degree

Job description

Are you passionate about building relationships, creating unforgettable brand experiences, and driving business growth? As our Account Manager On-Trade, you will be the face of Bacardi in influential bars, restaurants, and hospitality venues across Noord-Holland. You'll have the opportunity to work with an iconic portfolio of (premium) spirits, partnering with customers to bring our brands to life in ways that delight consumers and drive commercial success.

What you'll do

• Build strong customer partnerships; Develop and nurture outstanding relationships with key on-trade customers, understanding their business, their consumers, and identifying opportunities to grow together.
• Drive brand visibility and activation; Create and execute impactful brand activations, integrations and visibility initiatives that make Bacardi brands impossible to miss.
• Deliver commercial results; Own and achieve quarterly targets related to distribution, activations, visibility, and business growth, contributing directly to the success of our brands.
• Manage investments like a business owner; Take responsibility for customer contracts and budgets, ensuring marketing investments deliver strong returns and sustainable growth.
• Collaborate with diverse stakeholders; Work closely with bar owners, venue managers, marketing teams, finance professionals, and digital experts, positioning yourself as a trusted business partner.
• Shape the future of Bacardi in Noord Holland; Helping accelerate growth and strengthen our presence in Noord-Holland.

Who are we looking for?

Someone with a bachelor or Master Degree and preferrable a couple of years experience in sales and on-trade sector or FMCG industry required. Selling is key. Someone with a demonstrable track record of performance and delivery (results and/or achievements). Passion for hunting new business. Someone with Strong (social) networking/interpersonal and relationship building skills Someone with strong analytical, planning, and time managements skills Someone with Well-developed communication/presentation skills including active listening

LEADERSHIP AGILITY

At Bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3Fs: Fearless, Family, Founder culture to the next level.

Belonging: You have a strong capacity to create a culture of 'Belonging', where people feel appreciated for who they are, what they do, and who they can become

Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others

People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance

Results Agility: You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.

Mental Agility: You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented with.

Change Agility: You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience.

Disclaimer: Bacardi seeks talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person’s identity. U.S. applicants have rights under Federal Employment Laws.

Perks of Working for us

At Bacardi, we are committed to providing our Primos (employees) with a comprehensive Total Rewards package of compensation, benefits, incentives, allowances, well-being, and much more to meet the needs of themselves and their families. It goes beyond just Cash! The total rewards program is based on pay for performance, whereby the incentive programs are linked to company and individual performance.

Compensation, Paid Time Off & Retirement: Competitive Pay Package Competitive Holiday/Paid Time Off, plus additional days offered ( i.e., volunteer day, allowing you to give back to the community) Retirement/Pension Plan Health & Wellbeing Medical, Critical Illness, and Life Insurance Employee Assistance Programs Best-in-class, family-friendly, and inclusive leave policies Additional Benefits The benefits /perks may vary depending on the nature of your employment with Bacardi, your work location, and are subject to change. Some benefits may be subject to an employee contribution. Some benefits may be fully or partially subsidized. Incentive plans are linked to the nature of your employment and can vary based on region, market, function or brand. Join a world-class team. Recognized by Forbes as one of the World's Best Employers 2025 We are a family-owned spirits company with more than 160 years and seven generations of heritage. Our portfolio boasts more than 200 brands and labels including icons of today and of tomorrow. You could be part of this legacy.

Are you ready to unleash your potential? Bacardi is the world´s largest privately-held international spirits company. More than 8,000 people across the globe work toward a common purpose to Make Moments Matter. At Bacardi we are guided by our 3Fs culture of being Fearless, treating each other like Family, and having a Founders mentality. And have plenty of fun along the way!

BE FEARLESS

We empower our teams to question, challenge and innovate. This means adopting an agile mindset, being comfortable with trying new things and taking risks, without being reckless.

BEHAVE LIKE FAMILY

We treat each other, and our communities, like family. We call each other "Primos" (Spanish for cousins) because being part of the family gives you the support you need to be the best you can be.

THINK LIKE A FOUNDER

The spirit of entrepreneurship is rooted in our legacy. We treat this business as if it was our own. We do the right thing for the business and take accountability for our work.