Strategic B2C Sales Lead & Field Operations

BATERIKU (M) SDN. BHD.; Shah Alam; On-site; MYR 150,000 - 190,000; Full time

Job summary

BATERIKU (M) SDN. BHD. seeks a Sales Manager/Assistant Manager in Malaysia to lead B2C sales planning, field execution, and data-driven decision making. You will guide frontline teams, engage dealers, and coordinate with cross-functional stakeholders to meet targets.

The role emphasizes strategic planning, team leadership, and strong data analysis to drive commercial outcomes in a fast-moving environment.

Qualifications

• Bachelor's degree in business, marketing, sales, management or related field.
• Minimum 5 years of relevant experience in sales, business development or commercial operations.
• Experience in strategic planning, field execution and team leadership.
• Proven data analysis, forecasting and commercial decision-making skills.
• Proficient in Excel, including PivotTables and dashboards.

Responsibilities

• Develop B2C sales plans, targets and execution priorities
• Take ownership of sales performance and implement corrective actions
• Translate strategic direction into clear team actions
• Regularly engage pitstops, dealers, partners and frontline teams
• Validate operational issues and market feedback on the ground
• Support the team in resolving sales barriers and improving conversion
• Lead activations, product launches and sales initiatives
• Analyze sales, productivity, conversion, outlet and product performance
• Build and maintain Excel-based trackers, dashboards, forecasts and reports
• Manage the Field Sales Instructor and Business Analysts

Skills

Sales planning

Field execution

Data analysis

Team leadership

Cross-functional collaboration

Education

Bachelor's Degree in Business Administration, Marketing, Sales, Management, Commerce or related field

Tools

Microsoft Excel

Job description

BATERIKU (M) SDN. BHD. seeks a Sales Manager/Assistant Manager in Malaysia to lead B2C sales planning, field execution, and data-driven decision making. You will guide frontline teams, engage dealers, and coordinate with cross-functional stakeholders to meet targets.

The role emphasizes strategic planning, team leadership, and strong data analysis to drive commercial outcomes in a fast-moving environment.