Senior Sales and Marketing Executive

Private Advertiser; George Town; On-site; MYR 120,000 - 180,000; Full time

Job summary

Private Advertiser in George Town, Penang, seeks an experienced Senior Sales and Marketing Executive to lead new business development and revenue growth. This strategic role drives market opportunities, crafts sales strategies, and builds strong client relationships to expand the company’s market presence.

You will mentor the sales team, collaborate with product development, operations and finance, and monitor performance against targets.

Qualifications

• 5+ years of proven experience in sales, business development, or a related role.
• Demonstrated track record of closing new business opportunities with significant revenue impact.
• Strong understanding of sales processes, pipeline management, and CRM systems.
• Excellent communication and interpersonal skills with the ability to build rapport with clients at all levels.
• Strategic thinking and analytical capabilities to develop market-focused sales strategies.
• Proven ability to work independently whilst collaborating effectively with cross-functional teams.
• Results-driven mindset with a strong focus on achieving and exceeding sales targets.
• Knowledge of the Penang market and regional business landscape is advantageous.

Responsibilities

• Identify and pursue new business opportunities in the local and regional markets to drive revenue growth and market expansion
• Develop and implement comprehensive sales strategies and marketing campaigns aligned with company objectives and target market segments
• Build and maintain strong relationships with key clients, partners, and stakeholders to support business development initiatives
• Lead the sales team in prospecting, qualifying leads, and closing deals whilst ensuring targets and KPIs are consistently met or exceeded
• Conduct market research and competitive analysis to identify emerging opportunities and inform strategic business decisions
• Prepare detailed sales proposals, presentations, and pitches tailored to client needs and requirements
• Collaborate with internal teams including product development, operations, and finance to ensure seamless delivery of sales objectives
• Monitor and analyse sales performance metrics, providing regular reports and insights to senior management
• Attend industry events, networking functions, and trade shows to promote brand awareness and generate new business leads
• Mentor and coach junior sales team members, fostering a high-performance sales culture

Skills

Sales leadership

Negotiation

CRM systems

Communication

Strategic thinking

Education

Diploma or Bachelor’s degree in Business, Marketing, Sales, or related field

Tools

CRM software

Job description

About the role

We are seeking an experienced Senior Sales and Marketing Executive to join our dynamic team in George Town, Penang. This is a strategic position that plays a crucial role in driving new business development and revenue growth for our organisation. You will be responsible for identifying market opportunities, developing and executing sales strategies, and building strong client relationships to expand our market presence. This role offers the opportunity to make a significant impact on the company’s growth trajectory and establish yourself as a key leader within our sales and marketing function.

Key responsibilities

• Identify and pursue new business opportunities in the local and regional markets to drive revenue growth and market expansion
• Develop and implement comprehensive sales strategies and marketing campaigns aligned with company objectives and target market segments
• Build and maintain strong relationships with key clients, partners, and stakeholders to support business development initiatives
• Lead the sales team in prospecting, qualifying leads, and closing deals whilst ensuring targets and KPIs are consistently met or exceeded
• Conduct market research and competitive analysis to identify emerging opportunities and inform strategic business decisions
• Prepare detailed sales proposals, presentations, and pitches tailored to client needs and requirements
• Collaborate with internal teams including product development, operations, and finance to ensure seamless delivery of sales objectives
• Monitor and analyse sales performance metrics, providing regular reports and insights to senior management
• Attend industry events, networking functions, and trade shows to promote brand awareness and generate new business leads
• Mentor and coach junior sales team members, fostering a high-performance sales culture

What we're looking for

• 5+ years of proven experience in sales, business development, or a related role within a commercial or B2B environment
• Demonstrated track record of successfully identifying and closing new business opportunities with significant revenue impact
• Strong understanding of sales processes, pipeline management, and CRM systems
• Excellent communication and interpersonal skills with the ability to build rapport with clients at all levels
• Strategic thinking and analytical capabilities to develop market-focused sales strategies
• Proven ability to work independently whilst collaborating effectively with cross-functional teams
• Results-driven mindset with a strong focus on achieving and exceeding sales targets
• Knowledge of the Penang market and regional business landscape is advantageous
• Proficiency in Microsoft Office Suite and sales management software
• Fluency in English; additional language skills (Bahasa Malaysia or Mandarin) are desirable
• Diploma or Bachelor’s degree in Business, Marketing, Sales, or a related field