Senior Performance Marketing Lead — Meta & CRM Growth

UpGrowth HR Sdn. Bhd.; Kuala Lumpur; Sur place; MYR 60 000 - 100 000; Plein temps

Résumé du poste

Oriactiv seeks a Senior Performance Marketing Executive to drive customer acquisition and revenue growth through performance marketing with a focus on Meta Ads, creative testing, WhatsApp funnels, and CRM campaigns. This hands-on role requires independent campaign management and data-driven optimization.

The candidate will improve new customer revenue, CAC, conversion performance, and repeat purchase contribution, not just posting content. Onsite work at Mid Valley, Kuala Lumpur is required.

Qualifications

• Marketing experience in Meta Ads/performance marketing (3–5 years).
• Ability to calculate and explain CAC, CPO, CVR, AOV, MER, ROAS.

Responsabilités

• Manage Meta Ads campaigns independently (setup, tracking, targeting, budgeting, optimization).
• Develop monthly Creative Testing Plans based on insights.

Connaissances

Meta Ads

Performance Marketing

Campaign optimization

Analytics

CRM campaigns

Outils

Meta Ads Manager

CRM platforms

Analytics tools

Description du poste

Oriactiv seeks a Senior Performance Marketing Executive to drive customer acquisition and revenue growth through performance marketing with a focus on Meta Ads, creative testing, WhatsApp funnels, and CRM campaigns. This hands-on role requires independent campaign management and data-driven optimization.

The candidate will improve new customer revenue, CAC, conversion performance, and repeat purchase contribution, not just posting content. Onsite work at Mid Valley, Kuala Lumpur is required.