Performance Marketing Specialist: Meta & Google Ads (Hybrid, KL)

Randstad Malaysia; Kuala Lumpur; Hybrid; MYR 60,000 - 100,000; Full time

Job summary

Randstad Malaysia is seeking a Performance Marketing Specialist in Kuala Lumpur on a hybrid basis, reporting to the Regional Marketing Manager. The role starts in early Q4 2026 and focuses on building, launching, and optimizing digital campaigns across Meta Ads and Google Ads to drive user acquisition and growth.

You will monitor CTR and conversion rates, produce social media assets, and support AI-driven and app campaign initiatives within a collaborative, autonomy-valuing marketing team.

Qualifications

• 3+ years of independent performance marketing experience with Meta Ads and Google Ads.
• Strong full-funnel digital marketing knowledge and metrics optimization.
• Healthcare/medical device or fitness sector exposure preferred.

Responsibilities

• Create, launch, and optimize digital campaigns from scratch across Meta Ads and Google Ads.
• Monitor KPIs such as CTR and Conversion Rate to scale winning ads and improve underperformers.
• Produce social media assets and assist with AI and digital app campaign setups to drive user acquisition.

Skills

Performance marketing

Meta Ads

Google Ads

Full-funnel marketing

Education

Bachelor Degree

Job description

Randstad Malaysia is seeking a Performance Marketing Specialist in Kuala Lumpur on a hybrid basis, reporting to the Regional Marketing Manager. The role starts in early Q4 2026 and focuses on building, launching, and optimizing digital campaigns across Meta Ads and Google Ads to drive user acquisition and growth.

You will monitor CTR and conversion rates, produce social media assets, and support AI-driven and app campaign initiatives within a collaborative, autonomy-valuing marketing team.