Senior Manager | Product Strategy & Design

EPF Malaysia; Petaling Jaya; On-site; MYR 180,000 - 240,000; Full time

Job summary

EPF Malaysia in Malaysia seeks a lead to drive the design and implementation strategy for its product offerings. You will translate policies and customer insights into conceptual design and continuously identify product and process enhancements.

You will oversee product lifecycle, align with organizational objectives, and engage with regulators, auditors, and external partners on EPF products. Experience in financial services or digital products is advantageous.

Qualifications

• Pass in Bahasa Melayu with SPM level or equivalent recognized by the Government.
• Bachelor's Degree with honours in Statistics/Actuary/Business Economics or equivalent qualifications recognized by the Malaysian government.
• At least 13 years of experience in product design, business analysis, or strategy (financial services or digital products an advantage).
• Strong analytical skills with ability to interpret market trends and data.
• Ability to communicate in Bahasa Melayu and English professionally with stakeholders.
• Excellent communication and presentation skills.

Responsibilities

• Identify product and service enhancement opportunities and design products aligned with strategy, market dynamics, and customer expectations.
• Lead analyses of business processes, market changes, and customer insights to form product strategy.
• Oversee product lifecycle management including enhancements, upgrades, and phase-outs.
• Advise on risk exposure, compliance trends, and operational readiness across functions.
• Drive cross-functional product and process improvements and leverage automation for efficiency.

Skills

Analytical skills

Communication skills

Team collaboration

Stakeholder management

Education

Bachelor's Degree (Statistics/Actuary/Business Economics)

Job description

Lead the product design and implementation strategy of EPF’s product offerings by translating policies and customer insights into conceptual design and continuously identify and analyse product and process enhancement initiatives.

JOB RESPONSIBILITIES

1) Identify product and service enhancement opportunities, analyse customer needs, design products, services, and solutions that align with organisational strategy, market dynamics, and customer expectations.

• Leads comprehensive analyses of business processes, market changes, and customer insights to formulate product strategy.
• Oversee product lifecycle management including enhancement, upgrade, and phase-out activities.
• Ensures strategic alignment between business plans and organisational objectives.

2) Use knowledge on product, process, systems and policy to strategise product enhancement initiatives.

• Leads advisory roles in shaping departmental strategies and frameworks for new and existing products.
• Advises senior management on risk exposure, compliance trends, and operational readiness across functions.
• Acts as a knowledge resource for regulators, auditors, and external partners on EPF products.

3) Drive organizational performance by identifying improvement opportunities, re-engineering processes, and leveraging automation technologies to achieve efficiency, quality, and service excellence.

• Drives cross-functional products and process improvement and automation projects.
• Re-engineers product design for significant performance gains and aligns with organizational objectives.
• Integrates continuous improvement culture by coaching teams on tools and best practices.

4) Lead the tasks to design, implement, and monitor strategies that align with organisational objectives, ensuring effective resource utilization, risk mitigation, and sustainable growth.

• Formulate multi-year strategies for product and services based on internal and external trends.
• Anticipates future challenges, evaluates strategic options, and recommends tactical responses.
• Integrates financial forecasts, risk assessments, and workforce planning into strategic decisions.

5) Identify, engage, and manage relationships with internal and external stakeholders to build trust, align expectations, and achieve organisational objectives. This includes anticipating stakeholder needs, navigating competing priorities, and fostering collaborative partnerships.

• Leads stakeholder engagement initiatives for projects or operational programs, ensuring alignment with organisational objectives.
• Balances diverse interests, negotiates solutions, and builds consensus among multiple parties.
• Provides advice to management on stakeholder-related risks, sentiment, and opportunities.

JOB REQUIREMENTS

• Pass in Bahasa Melayu, including oral test in Sijil Pelajaran Malaysia (SPM) level or equivalent qualification recognised by the Government.
• Possess a Bachelor's Degree with honours in the field of Statistics/ Actuary/ Business Economics or equivalent qualifications from local or overseas higher learning institutions recognised by the Malaysian government.
• At least 13 years of experience in product design, business analysis, or strategy (experience in financial services or digital products is an advantage).
• Strong analytical skills with the ability to interpret market trends and data.
• Willingness to learn, work in a team and share knowledge.
• Ability to effectively communicate (verbal and written correspondence) in Bahasa Melayu and English professionally with stakeholders.
• Excellent communication and presentation skills.
• Experience working cross-functionally with diverse team.

JOB STATUS

Permanent.

All applications are strictly CONFIDENTIAL and only shortlisted candidates will be called in for interview. Applications are deemed UNSUCCESSFUL if there is no feedback from the EPF 2 MONTHS after the closing date of advertisement.