Senior Lead & Market Intelligence Strategist

SD Guthrie International; Petaling Jaya; On-site; MYR 50,000 - 70,000; Full time

Job summary

SD Guthrie International is seeking a CRM Lead Management professional in Petaling Jaya, Malaysia to monitor enquiries, categorize leads, and align with the commercial team for long-term brand impact.

The role requires CRM administration experience, strong analytics, and proficiency in Excel, PowerPoint, and Word. You will also prepare monthly reports and dashboards to drive customer acquisition and conversion.

Qualifications

• Bachelor’s degree in a relevant field required.
• Minimum 2 years in CRM administration, sales ops, or related analytics.
• Strong analytical and problem-solving skills with attention to detail.
• Excellent communication and cross-functional coordination abilities.
• Proficiency in Excel, PowerPoint, and Word required.

Responsibilities

• Monitor and manage enquiries via CRM; classify and register leads.
• Coordinate with Commercial PICs and ensure timely CRM updates and follow-ups.
• Produce monthly lead management reports and dashboards; analyze trends.

Skills

Analytical thinking

Attention to detail

Stakeholder management

Excel proficiency

PowerPoint proficiency

Word proficiency

Education

Bachelor’s Degree in Marketing, Business Administration, Sales, Economics, Data Analytics, Market Research, or related discipline

Tools

Microsoft Excel

Pivot Tables

Power Query

VLOOKUP / Lookups

Microsoft PowerPoint

Microsoft Word

Job description

SD Guthrie International is seeking a CRM Lead Management professional in Petaling Jaya, Malaysia to monitor enquiries, categorize leads, and align with the commercial team for long-term brand impact.

The role requires CRM administration experience, strong analytics, and proficiency in Excel, PowerPoint, and Word. You will also prepare monthly reports and dashboards to drive customer acquisition and conversion.