CRM & Market Intelligence Strategist

SD Guthrie International

Kuala Lumpur

On-site

MYR 60,000 - 90,000

Full time

14 days+

Get a reply from this employer

Your resume and cover letter, tailored to exactly what they’re hiring for.

Get past ATS filters

Job summary

SD Guthrie International is seeking a Senior Executive for Lead Management & Market Intelligence in Malaysia. The role focuses on CRM lead management, cross-functional coordination with the Commercial team, and generating monthly reports and dashboards to identify market opportunities.

The ideal candidate has a degree in Marketing/Business/Data Analytics and at least two years in CRM or analytics, with strong Excel and presentation skills to support strategic decisions and performance insights.

Qualifications

  • Bachelor's degree in Marketing, Business, Economics, Data Analytics or related discipline.
  • Minimum 2 years of experience in CRM administration, sales operations, market research or business analytics.
  • Strong analytical and problem-solving skills with attention to detail.
  • Excellent stakeholder management and cross-functional collaboration abilities.

Responsibilities

  • CRM lead management: monitor, register and track enquiries; align with Commercial PICs.
  • Cross-Functional Coordination: follow up leads, escalate overdue items, drive collaboration.
  • Reporting & Analytics: consolidate monthly reports, dashboards, and market trend analysis.

Skills

CRM administration
Sales operations
Market research
Data analytics
Stakeholder management
Excel
PowerPoint
Communication

Education

Bachelor's Degree in Marketing/Business/Data Analytics/Economics

Tools

Microsoft Excel
Microsoft PowerPoint
Microsoft Word

Job description

SD Guthrie International is seeking a Senior Executive for Lead Management & Market Intelligence in Malaysia. The role focuses on CRM lead management, cross-functional coordination with the Commercial team, and generating monthly reports and dashboards to identify market opportunities.

The ideal candidate has a degree in Marketing/Business/Data Analytics and at least two years in CRM or analytics, with strong Excel and presentation skills to support strategic decisions and performance insights.

Get your free, confidential resume review.

or drag and drop your file here.

Similar jobs

Similar jobs worth comparing

Senior Executive, Lead Management & Market Intelligence
Senior Executive, Lead Management & Market Intelligence

SD Guthrie International • Kuala Lumpur

On-site
MYR 60,000 - 90,000
Senior Data Analytics Lead - Marketing Insights
Senior Data Analytics Lead - Marketing Insights

Publicis Groupe • Kuala Lumpur

On-site
MYR 50,000 - 80,000
CRM Operations & Analytics Lead
CRM Operations & Analytics Lead

UpGrowth HR Sdn. Bhd. • Kuala Lumpur

On-site
MYR 90,000 - 130,000
Senior Marketing & Analytics Lead
Senior Marketing & Analytics Lead

SRQ • Petaling Jaya

On-site
MYR 42,000 - 66,000
Senior Marketing Leader: CRM, Brand & Growth Campaigns
Senior Marketing Leader: CRM, Brand & Growth Campaigns

Private Advertiser • Kuala Lumpur

On-site
MYR 220,000 - 340,000
CRM Strategy Lead: Omni-Channel Growth & Insights
CRM Strategy Lead: Omni-Channel Growth & Insights

Publicis Groupe Malaysia • Kuala Lumpur

Hybrid
MYR 80,000 - 120,000
Generous leave entitlements
Comprehensive medical coverage
Hybrid working schedule
+1
CRM Strategy Lead — Consumer Experience
CRM Strategy Lead — Consumer Experience

Publicis Groupe Malaysia • Kuala Lumpur

Hybrid
MYR 55,800 - 100,440
Birthday leave
Medical coverage
Hybrid work schedule
+2
Senior CRM & Lifecycle Campaigns Lead
Senior CRM & Lifecycle Campaigns Lead

LAC GLOBAL BRANDS (MALAYSIA) SDN BHD • Kuala Lumpur

On-site
MYR 60,000 - 120,000
Annual bonuses
Comprehensive benefits
Employee wellness
CRM Strategy & Campaign Lead
CRM Strategy & Campaign Lead

UpGrowth HR Sdn. Bhd. • Kuala Lumpur

On-site
MYR 36,000 - 60,000
CRM & Lifecycle Strategy Lead (Hybrid)
CRM & Lifecycle Strategy Lead (Hybrid)

PUBLICIS RE:SOURCES (GLOBAL SHARED SERVICES) • Kuala Lumpur

Hybrid
MYR 50,000 - 78,000
Generous leave entitlements
Hybrid working schedule
Phone allowance