Senior Executive Key Account Manager & Buying (Apparel)

ZALORA Malaysia

Kuala Lumpur

Hybrid

MYR 90,000 - 150,000

Full time

14 days+

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Job summary

ZALORA Malaysia is seeking a Senior Executive Key Account Manager & Buying (Apparel) to own brand partner relationships and drive end-to-end commercial outcomes. The role blends buying, planning, and account management with a strong emphasis on data and performance metrics.

You will negotiate terms, curate assortments, and collaborate with marketing and operations to ensure seamless execution and growth across the platform.

Qualifications

  • Minimum 2–3 years in retail buying and/or merchandising; ecommerce exposure preferred.
  • Strong understanding of the full buying cycle, from range planning to in-season trading.
  • Hands-on data, reporting, and analysis; Excel proficiency; Looker or BI tools a plus.

Responsibilities

  • Build and sustain strong relationships with key suppliers and brand partners; hit revenue targets.
  • Plan and buy commercially relevant ranges; translate trends into trading decisions.
  • Lead brand negotiations and monitor performance metrics (margin, sell-through, stock turn).
  • Coordinate campaign calendar alignment with internal marketing; post-campaign analysis.
  • Review seller catalogs to ensure competitive assortment and content quality; resolve issues with fulfilment and returns.
  • Coach junior team members on seller management practices and processes.

Skills

Key account management
Negotiation
Range planning
Data analysis
Excel
BI tools

Tools

Looker
Power BI

Job description

Senior Executive Key Account Manager & Buying (Apparel)

This is a hybrid commercial role sitting at the intersection of buying and key account management. You

will own a portfolio of brand partners end-to-end, from curating the right product range and negotiating

commercial terms, to driving sales performance and ensuring seamless execution across ZALORA's

platform. You'll operate with a high degree of ownership, bring a holistic business perspective, and

collaborate actively across internal teams to deliver results for both ZALORA and its brand partners.

Key Responsibilities

Brand Relationships & Strategic Partnership

  • Build and sustain strong relationships with key suppliers and brand partners
  • Develop and execute sales strategies to hit revenue targets
  • Conduct regular business reviews on a monthly, quarterly, or seasonal basis
  • Manage sellers with a focus on both short and long-term goals aligned to ZALORA's broader strategy

Buying & Range Planning

  • Build and buy the most commercially relevant range for ZALORA's target customer
  • Stay ahead of emerging fashion and retail trends and translate these into trading decisions
  • Conduct regular competitor analysis to identify assortment gaps, brand exclusive opportunities, and sales-driving initiatives

Commercial Negotiation & Performance

  • Lead contract negotiations with new and existing brands and suppliers
  • Manage brand performance across key metrics; intake margin, trading margin, sell-through, stock turn, and delivery
  • Identify promotional and marketing opportunities to drive incremental sales and keep the platform competitive

Campaign Execution & Marketing Intergation

  • Align brand partners to ZALORA's trading and campaign calendar
  • Work closely with internal marketing teams to ensure partners are properly integrated
  • Run post-campaign performance analysis and share actionable findings

Data, Reporting & Trading Analysis

  • Monitor key metrics including NMV, conversion, AOV, traffic, and size availability
  • Conduct in-season and end-of-season SWOT analyses and present strategy reviews to senior management
  • Develop and execute corrective action plans based on performance trends
  • Produce daily, weekly, and monthly performance reports

Catalogue & Operational Excellence

  • Review seller catalogues to ensure assortment is competitive and content meets ZALORA's quality standards
  • Work with internal teams to resolve content issues and improve operational levers including fulfilment SLAs, cancellation rates, and returns

Team Development

  • Coach and mentor junior team members on seller management best practices, tools, and processes

Requirements

Experience

  • Minimum 2–3 years in a retail buying and/or merchandising role, with strong e-commerce exposure preferred
  • Solid understanding of the full buying cycle, from range planning and seasonal timelines through

to in-season trading

  • Hands-on experience with data, reporting, and analysis
  • Proficiency in Excel required; familiarity with Looker or similar BI tools is a plus

Skills & Attributes

  • Confident negotiator with the ability to engage and influence senior stakeholders internally and externally
  • Strong cross-functional collaborator across commercial, marketing, operations, and tech teams
  • Sharp commercial and marketing instinct, paired with strong numerical and analytical thinking
  • Highly organized with the ability to manage multiple priorities in a fast-paced environment
  • Proactive and entrepreneurial — comfortable adapting as the category evolves
  • Detail-oriented with a commitment to accuracy and clear-headed problem-solving

The ZALORA Story

Founded in 2012, ZALORA is Asia's online fashion destination, operating in Singapore, Indonesia, Malaysia, the Philippines, and Hong Kong. As part of the Global Fashion Group, a world leader in online fashion for emerging markets, ZALORA provides an extensive selection of international and local brands. Our offerings span apparel, shoes, accessories, and beauty categories for both men and women. We enhance the online shopping experience with features like up to 30-day free returns, speedy deliveries (as fast as 3 hours), free delivery over a certain spend, and multiple payment methods, making ZALORA the ultimate online destination for endless fashion possibilities.

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