Senior Executive, Community (Creator)

ZUS COFFEE; Subang Jaya; On-site; MYR 56,000 - 89,000; Full time

Job summary

ZUS COFFEE in Subang Jaya, Malaysia, is seeking a social media/content strategist to drive growth on our TikTok channel and support related brands. You will own content planning, execution, and performance tracking across accounts.

The role focuses on setting monthly targets, monitoring results, and adjusting tactics based on data to maximize reach and engagement while upholding brand standards.

Qualifications

• Experience managing TikTok accounts and growing audience.
• Strong ability to plan and execute content calendars across platforms.
• Data-driven approach to optimize engagement and reach.

Responsibilities

• Develop and implement content strategies to grow Deli Bro Ngupi (TikTok primary) and support Jom NGUPI and ZUS.
• Experience accounts and set monthly targets for followers, views and engagement.
• Monitor account performance and pivot quickly based on data.
• Establish performance metrics and reporting cadence for all managed accounts.
• Conceptualize content direction and ensure consistency with brand voice.

Skills

TikTok strategy

Content creation

Social media analytics

Campaign planning

Tools

TikTok

Instagram

Job description

Position Responsibilities:

Account Growth and Performance

• Develop and implement content strategies to grow Deli Bro Ngupi (TikTok primary) and support Jom NGUPI and ZUS
• Experience accounts.
• Set and drive monthly targets for followers, views, engagement, and content output.
• Monitor account performance, identify what's working, and pivot quickly based on data.
• Establish performance metrics and reporting cadence for all managed accounts.

Content Strategy and Direction

• Conceptualize ...