Senior Executive, Accessories Product Management

GREAT WALL MOTOR SALES MALAYSIA SDN. BHD.; Kuala Lumpur; On-site; MYR 90,000 - 130,000; Full time

Job summary

GWM Malaysia is seeking a Senior Executive, Accessories Product Management to lead market research, strategy, and lifecycle management for automotive accessories. You will coordinate with Product, Sales, Marketing, Aftersales and Supply Chain to ensure successful launches and ongoing portfolio optimization.

The role requires strong analytical skills, stakeholder management and the ability to translate market insights into product opportunities and revenue growth in the Malaysian market.

Qualifications

• Market research and benchmarking to identify customer needs, trends and opportunities.
• Develop accessories product strategies based on vehicle positioning and market demand.
• Support planning, development and introduction of new accessories for different models.
• Coordinate product specs, pricing, positioning and launch timelines.

Responsibilities

• Manage end-to-end accessories product process including planning, development, launch prep and lifecycle management.
• Monitor performance and optimize the accessories portfolio based on feedback and sales results.
• Collaborate with Product, Sales, Marketing, Aftersales and Supply Chain for smooth project implementation.
• Provide product information and guidance to dealers and internal teams.

Skills

Market research

Product planning

Stakeholder management

Data analysis

Communication (English/Mandarin)

Education

Bachelor's Degree in Automotive Engineering

Bachelor's Degree in Mechanical Engineering

Tools

Microsoft Excel

PowerPoint

Job description

Senior Executive, Accessories Product Management

Accessories Product Planning & Development

Conduct market research and competitor benchmarking to identify customer needs, market trends and opportunities for automotive accessories.

Develop accessories product strategies and product plans based on vehicle positioning, customer preferences and market demand.

Support the planning, development and introduction of new accessories for different vehicle models.

Product Introduction & Lifecycle Management

Manage the end-to-end accessories product process, including product planning, development coordination, product introduction, launch preparation, sales support and phase-out.

Coordinate product specifications, pricing, positioning and launch timelines to ensure successful market introduction.

Monitor product performance and continuously optimize the accessories portfolio based on market feedback and sales results.

Cross-functional Coordination

Work closely with Product, Sales, Marketing, Aftersales, Supply Chain and other relevant teams to ensure smooth implementation of accessories-related projects.

Coordinate with relevant stakeholders on product availability, inventory, pricing, promotional activities and sales requirements.

Support dealers and internal teams by providing accurate product information and product-related guidance.

Sales & Market Performance

Monitor accessories sales performance, market acceptance and customer feedback.

Analyze sales and market data to identify opportunities for product improvement and sales growth.

Develop and support sales initiatives to improve accessories penetration and overall revenue contribution.

Process & Product Management

Establish and continuously improve accessories product management processes, documentation and operating standards.

Maintain product information, specifications, pricing and other relevant product records.

Support the localization and market adaptation of accessories based on Malaysian market requirements.

Job Requirements:

Bachelor's Degree in Automotive Engineering, Mechanical Engineering, Business, Marketing, Product Management or a related field.

Minimum 3–5 years of relevant working experience, preferably in the automotive industry, with experience in accessories, product management, product planning, sales planning or related functions.

Good understanding of the automotive market, vehicle accessories and customer preferences.

Experience in automotive accessories or genuine accessories product development/management will be an added advantage.

Strong market research, data analysis and product planning skills.

Strong communication, coordination and stakeholder management skills, with the ability to work effectively across multiple departments.

Good commercial awareness with the ability to translate market insights into product and sales opportunities.

Proactive, detail-oriented and able to manage multiple projects independently.

Good command of English and Mandarin; Bahasa Malaysia will be an added advantage.

Proficient in Microsoft Office, particularly Excel and PowerPoint.

As Malaysia’s automotive landscape continues to grow and evolve, GWM Malaysia is excited to play an active part in shaping its future. We are committed to bringing innovative, high-quality vehicles that suit the needs of Malaysian drivers and complement the country’s dynamic mobility trends.

We’re a growing team that values people, teamwork, and fresh ideas. Here, you’ll find a supportive and energetic workplace where everyone is encouraged to learn, share, and grow together.

If you’re looking for a place where your ideas matter and your career can truly develop, we’d love to have you join the GWM Malaysia family.

As Malaysia’s automotive landscape continues to grow and evolve, GWM Malaysia is excited to play an active part in shaping its future. We are committed to bringing innovative, high-quality vehicles that suit the needs of Malaysian drivers and complement the country’s dynamic mobility trends.

We’re a growing team that values people, teamwork, and fresh ideas. Here, you’ll find a supportive and energetic workplace where everyone is encouraged to learn, share, and grow together.

If you’re looking for a place where your ideas matter and your career can truly develop, we’d love to have you join the GWM Malaysia family.