SALES GENERAL MANAGER

Jobstreet Malaysia; Selangor; On-site; MYR 180,000 - 320,000; Full time

Job summary

Jora Malaysia, an engineering company based in Selangor, seeks a highly results-driven Sales General Manager who can develop effective, data-informed sales strategies and convert them into measurable revenue growth across multiple regions. You will own sales targets, forecasting, team performance and execution—without requiring constant follow-up from the GMD—and drive major deals with strategic customers.

You will recruit and coach regional sales managers and salespeople, build a reliable

Qualifications

• Minimum 10 years of B2B sales experience.
• At least 5 years in a senior sales leadership position.
• Proven experience managing managers and multi-location sales teams.
• Strong track record of achieving revenue and gross profit targets.
• Strong in sales strategy, forecasting, pipeline management and execution.
• Proven ability to build or turn around an underperforming sales team.
• Experience in industrial automation, engineering, machinery, electrical products or technical services is preferred.
• Willing to travel and personally meet strategic customers.
• Strong command of English and Bahasa Malaysia. Mandarin is an advantage.

Responsibilities

• Develop and execute the company’s 12-month sales growth strategy.
• Achieve monthly, quarterly and annual sales targets.
• Translate targets into clear regional, team and individual action plans.
• Manage and develop sales managers and salespeople across multiple regions.
• Establish strong daily, weekly and monthly execution discipline.
• Build a reliable pipeline and produce accurate monthly sales forecasts.
• Identify performance gaps early and implement recovery actions.
• Improve quotation conversion, salesperson productivity and key-account sales.
• Personally support strategic customer development and major deal closure.
• Recruit capable salespeople and manage persistent underperformance.
• Report results, risks and solutions clearly to the GMD.
• Take ownership of problems instead of blaming the market or team.

Job description

Jora Malaysia will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

We are Engineering Company located in Selangor. We have 6 branches in Penang, Ipoh, KL, NS, B.Pahat and Johor. We are looking for a highly results-driven Sales General Manager who can develop effective sales strategies and convert them into measurable results.

This is not only a customer relationship or PR role. The candidate must take full ownership of sales targets, forecasting, team performance and execution—without requiring constant follow-up from the GMD.

Role Overview

We are Engineering Company located in Selangor. We have 6 branches in Penang, Ipoh, KL, NS, B.Pahat and Johor. We are looking for a highly results-driven Sales General Manager who can develop effective sales strategies and convert them into measurable results.

This is not only a customer relationship or PR role. The candidate must take full ownership of sales targets, forecasting, team performance and execution—without requiring constant follow-up from the GMD.

Key Responsibilities

• Develop and execute the company’s 12-month sales growth strategy.

• Achieve monthly, quarterly and annual sales targets.

• Translate targets into clear regional, team and individual action plans.

• Manage and develop sales managers and salespeople across multiple regions.

• Establish strong daily, weekly and monthly execution discipline.

• Build a reliable pipeline and produce accurate monthly sales forecasts.

• Identify performance gaps early and implement recovery actions.

• Improve quotation conversion, salesperson productivity and key-account sales.

• Personally support strategic customer development and major deal closure.

• Recruit capable salespeople and manage persistent underperformance.

• Report results, risks and solutions clearly to the GMD.

• Take ownership of problems instead of blaming the market or team.

Candidate Requirements

• Minimum 10 years of B2B sales experience.

• At least 5 years in a senior sales leadership position.

• Proven experience managing managers and multi-location sales teams.

• Strong track record of achieving revenue and gross profit targets.

• Strong in sales strategy, forecasting, pipeline management and execution.

• Proven ability to build or turn around an underperforming sales team.

• Experience in industrial automation, engineering, machinery, electrical products or technical services is preferred.

• Willing to travel and personally meet strategic customers.

• Strong command of English and Bahasa Malaysia. Mandarin is an advantage.

The Right Candidate

• Extremely results-oriented and accountable.

• Strategic, practical and decisive.

• Strong in execution and follow-through.

• Able to manage both customers and employees.

• Data-driven and commercially sharp.

• Capable of operating without constant GMD intervention.

First 90-Day Expectations

• Assess every region, manager and salesperson.

• Validate the existing pipeline and sales forecast.

• Identify the main causes of sales gaps.

• Implement a disciplined sales management system.

• Present a practical 12-month growth strategy.

• Deliver measurable improvements in pipeline, conversion and sales results.

Application Requirement

Applicants must provide measurable examples of:

• Previous sales targets and actual results.

• The size of the sales team managed.

• A sales team or region successfully turned around.

• A sales strategy successfully implemented.

• A major B2B account or project personally secured.

Candidates without proven and measurable sales achievements may not be shortlisted.