Sales Force Analytics & Insights Specialist

iNova Pharmaceuticals; Puchong; On-site; MYR 60,000 - 90,000; Full time

Job summary

iNova Pharmaceuticals is seeking a data-driven SFE/CRM Analyst to optimize commercial execution through SFE and CRM capabilities. You will support incentive design, profiling, targeting and territory management while ensuring data accuracy across multiple sources.

The role requires 2+ years in pharma, advanced Excel skills, and the ability to train end users on SOPs. Collaboration with Sales, Marketing, and external partners is essential for success.

Qualifications

• Degree or diploma required with related field focus.
• Advanced user in Microsoft Excel is required.
• 2+ years experience in pharma is preferred.
• Experience in sales analytics and CRM data is a plus.

Responsibilities

• Deliver customized reports and dashboards for tracking performance across distributors, customers, and data sources (IQVIA, Nielsen).
• Manage distributor portal mappings (ZIP online, EZRX) to align customers with sales reps.
• Operate Snowflake to map product codes across internal and distributor systems.
• Maintain master mappings for IMS Dashboard ensuring data accuracy.
• Support MCCP uploads in Veeva CRM and provide end-user training as needed.
• Assist profiling, segmentation and targeting by collaborating with multifunctional teams.
• Assist in sales incentive calculations and template design for accuracy and deadlines.
• Plan capacity vs resource allocation to balance territory coverage.
• Identify process improvements and implement metrics to monitor progress.

Skills

Advanced Excel

Data analysis

Independent work

Education

Degree in Computer Science, Data Analytics, Statistics, Business or related fields

Min diploma holder

Tools

Snowflake

Veeva CRM

ZIP Insider

ZIP Online

EZRX

IMS Dashboard

IQVIA

Nielsen

Job description

iNova Pharmaceuticals is seeking a data-driven SFE/CRM Analyst to optimize commercial execution through SFE and CRM capabilities. You will support incentive design, profiling, targeting and territory management while ensuring data accuracy across multiple sources.

The role requires 2+ years in pharma, advanced Excel skills, and the ability to train end users on SOPs. Collaboration with Sales, Marketing, and external partners is essential for success.