Sales Executive (Liquor Industry)

Hong Bee Distributors Sdn. Bhd.; Subang Jaya; On-site; MYR 33,000 - 50,000; Full time

Benefits offered by this job

Represent premium brands

Performance-driven team

Exposure to modern & traditional trade

Job summary

Hong Bee Distributors Sdn Bhd in Malaysia, distributor for Beam Suntory brands, seeks a sales-focused professional to drive product visibility and grow key accounts in Gopeng and nearby areas.

The role requires 1–2 years of FMCG sales experience, strong communication and negotiation skills, and a self-driven attitude. Travel and own transport are expected. You will work with bars, restaurants, retailers, and wholesalers to promote premium beverages across modern and traditional trade channels.

Qualifications

• SPM or higher educational qualification.
• 1–2 years' experience in sales (FMCG/beverage industry preferred).
• Strong communication and negotiation skills.
• Self-driven and results-oriented attitude.
• Own transport and willingness to travel.
• Comfortable working with alcoholic beverages.

Responsibilities

• Drive sales & product visibility in Gopeng and surrounding areas
• Manage and grow relationships with bars, restaurants, retailers & wholesalers
• Implement trade promotions, in-store displays, and activations
• Monitor competitor activity and report market feedback

Skills

Communication

Negotiation

Self-motivated

Travel-ready

Education

SPM and above

Job description

Industry: FMCG | Alcoholic Beverages

Company: Hong Bee Distributors Sdn Bhd

About Us

Hong Bee Distributors Sdn Bhd is part of the Hong Bee Group - a long-established Malaysian business with decades of legacy. As the appointed importer for Beam Suntory, we proudly distribute global brands such as:

Jim Beam, Yamazaki Whisky, Courvoisier Cognac

Roku Gin, Auchentoshan, Evade Whisky, Handpicked Wines

We specialize in the import, marketing, and nationwide distribution of premium alcoholic beverages, across both on-trade (bars, restaurants, hotels) and off-trade (retailers, supermarkets, wholesalers) channels.

Key Responsibilities

• Drive sales & product visibility in Gopeng and surrounding areas
• Manage and grow relationships with bars, restaurants, retailers & wholesalers
• Implement trade promotions, in-store displays, and activations
• Monitor competitor activity and report market feedback

Requirements

• SPM and above
• 1-2 years' experience in sales (FMCG / beverage industry preferred)
• Good communication and negotiation skills
• Self-driven and results-oriented
• Own transport and willing to travel
• Must be comfortable working with alcoholic beverages

Why Join Us?

• Represent premium, internationally renowned beverage brands
• Work in a supportive, performance-driven team
• Gain exposure in both modern and traditional trade markets
• Career development opportunities in the FMCG sector