Sales Capability & Execution Manager

Castrol; Kuala Lumpur; On-site; MYR 180,000 - 280,000; Full time

Job summary

Castrol is seeking a Sales Capability & Execution Manager, AsPac, to drive sales excellence across the Asia Pacific region. You will bridge regional strategy with local market execution, partnering with Market Sales Managers, Marketing, Technology and Technical Support to deploy guidelines and elevate both direct and distributor networks.

Lead the rollout of training programs, coach sales teams, and ensure consistent brand-aligned workshop delivery, while optimizing trade spend and monitoring

Qualifications

• 8–12 years in senior commercial roles with proven outcomes.
• Multi-country regional experience in APAC markets.
• Experience navigating both B2C and B2B channels.
• Ability to influence matrixed stakeholders without direct reports.

Responsibilities

• Drive execution of Channel Offers and Perfect Store across AsPac.
• Ensure workshops align with brand guidelines and quality.
• Deploy training modules and coaching for country sales teams.
• Act as regional Train the Trainer for sales and trade teams.
• Support trade investment optimization and ROI across channels.
• Establish governance and reporting for leadership visibility.

Skills

Field Sales

Trade Marketing

Commercial Excellence

Regional Exposure

B2B/B2C channel

Influence & Collaboration

Strategic & Hands-On

Agility

Job description

Castrol is one of the world’s leading lubricant brands, serving customers and consumers in the automotive, marine, industrial and energy sectors. Castrol brands are recognised globally for their premium quality and high performance, shaped by the company’s commitment to innovation and cutting‑edge technology. With products sold in more than 150 countries, Castrol has helped keep things moving on roads and racetracks, air, sea, and space for over 125 years.

Whether you're just starting out or ready for your next big move, you're in the right place to explore an exciting career with Castrol.

Job Description

About the team

The Sales Capability & Execution Manager, AsPac is responsible for driving sales excellence, upskilling the commercial organization, and ensuring brilliant execution across the Asia Pacific region. Bridging the gap between regional strategy and local market execution, you will partner closely with Market Sales Managers, Marketing, Technology and Technical Support teams to deploy "Perfect Store" guidelines, optimize Trade Spend, and elevate the capabilities of both direct sales forces and distributor networks.

Key Tasks

• Drive execution of the "Channel Offers" and "Perfect Store" agendas across diverse AsPac markets, ensuring brand guidelines translate effectively to on‑ground execution in the B2B2C channel.
• Ensure the quality of Castrol branded workshops consistently aligns with brand guidelines.
• Deploy sales capability frameworks, training modules, and coaching programs for country‑level sales teams.
• Act as the regional "Train the Trainer," equipping local Sales Managers and Trade Marketing teams with best‑in‑class selling, negotiation, and key account management skills.
• Support optimizing trade investment and promotional ROI across B2B and B2C channels.
• Establish strong governance and reporting frameworks to provide regional leadership with clear visibility into sales pipelines and execution metrics.

Experience Required

• Experience: 8–12 years of progressive commercial experience with a strong track record in Field Sales, Trade Marketing, or Commercial Excellence.
• Regional Exposure: Proven experience managing multi‑country initiatives across the Asia Pacific region, demonstrating a deep understanding of varying market maturities and cultural nuances.
• Channel Expertise: Hands‑on experience navigating both B2C and B2B.
• Influence & Collaboration: Exceptional ability to lead by influence, managing matrixed stakeholders without direct reporting lines.
• Strategic & Hands‑On: Can seamlessly pivot between high‑level strategic planning and rolling up sleeves to solve operational issues.
• Agility: Thrives in a fast‑paced, dynamic environment and adapts quickly to changing market conditions

Privacy

The Castrol entity recruiting for this role is the data controller for the personal information you provide. We use it to assess your application and to manage the recruitment and onboarding process. We may share it with service providers who support our recruitment, and it may be transferred to other Castrol entities internationally under appropriate safeguards. We keep it only for as long as necessary. For details of how we use your information and your data protection rights, contact [e-mail].

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to Castrol recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.).

If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre‑placement drug screening, medical review of physical fitness for the role, and background checks.