Sales & Application Engineer

WAWASAN GAS SDN. BHD.; Johor; On-site; MYR 60,000 - 90,000; Full time

Job summary

WAWASAN GAS SDN. BHD. is seeking a motivated Sales & Application Engineer in Malaysia to drive sales of industrial instrumentation and mechanical products.

The role combines engineering insight with customer engagement, proposal development and technical support throughout the sales cycle. The ideal candidate will have 2–5 years of technical sales experience, strong communication skills, and a willingness to travel to customer sites.

Qualifications

• Bachelor's degree in Mechanical, Electrical, Instrumentation Engineering or related field.
• 2–5 years in technical sales, industrial sales, application engineering or customer-facing roles preferred.
• Experience with industrial instrumentation, mechanical products, process equipment or automation is advantageous.
• Fresh graduates are welcome, especially those technically inclined and keen on industrial sales.
• Strong communication, presentation, negotiation and interpersonal skills.
• Willingness to travel to customer sites.

Responsibilities

• Engage with industrial customers to understand technical requirements, applications and challenges.
• Recommend instrumentation, mechanical products, equipment and technical solutions.
• Conduct site visits, product demonstrations and presentations as required.
• Provide pre-sales and post-sales technical support and troubleshooting.
• Prepare technical proposals, quotations and product recommendations.
• Identify new business opportunities and maintain customer relationships.
• Monitor market trends, track competitors and report opportunities.
• Maintain accurate records of interactions, quotes and opportunities.

Skills

Technical sales

Customer relationship management

Negotiation

Presentation skills

Communication

Independent working

Education

Bachelor's degree in Mechanical Engineering

Job description

We are looking for a motivated and technically capable Sales & Application Engineer to drive sales and provide technical support for a range of industrial instrumentation, mechanical products, equipment, and systems.

The successful candidate will be responsible for understanding customer requirements, recommending suitable technical solutions, developing quotations and proposals, and providing technical support throughout the sales process. This role requires a combination of engineering knowledge, customer relationship skills, and commercial awareness.

We welcome candidates with proven sales experience within the industrial market, particularly those with an established customer network and knowledge of industrial instrumentation, mechanical products, or related engineering solutions. Fresh engineering graduates with a strong interest in technical sales are also encouraged to apply.

Key Responsibilities

Technical Consultation

Engage with industrial customers to understand their technical requirements, applications, and challenges.

Recommend suitable instrumentation, mechanical products, equipment, and technical solutions based on customer needs.

Conduct site visits, technical discussions, product demonstrations, and presentations where required.

Product Expertise

Develop strong knowledge of the company's industrial instrumentation and mechanical product portfolio.

Understand product specifications, applications, advantages, and limitations.

Keep up to date with new products, technologies, and industry developments.

Technical & Application Support

Provide pre-sales and post-sales technical support to customers.

Assist customers with product selection, application requirements, troubleshooting, and technical queries.

Conduct product demonstrations, training, and technical presentations when required.

Coordinate with suppliers and internal engineering teams to resolve technical issues.

Proposal & Quotation Development

Prepare technical proposals, quotations, and product recommendations based on customer specifications.

Ensure proposed solutions meet technical requirements, project timelines, and budget considerations.

Follow up on quotations and opportunities to support successful sales conversion.

Sales & Business Development

Work closely with the sales and engineering teams to identify and develop new business opportunities.

Maintain and strengthen relationships with existing customers.

Identify potential customers, projects, and applications within the industrial market.

Participate in sales visits, customer meetings, exhibitions, and industry events.

Achieve agreed sales and business development objectives.

Market & Competitor Analysis

Monitor industrial market trends, customer requirements, and emerging technologies.

Track competitor products and market activities.

Identify opportunities for new products, applications, markets, and business development.

Documentation & Reporting

Maintain accurate records of customer interactions, quotations, technical specifications, sales activities, and project opportunities.

Prepare regular sales and opportunity reports for management.

Ensure proper follow-up of customer enquiries and project requirements.

Qualifications & Requirements

Bachelor's degree in Mechanical Engineering, Electrical Engineering, Instrumentation Engineering, or a related engineering discipline.

2–5 years of experience in technical sales, industrial sales, application engineering, or a customer-facing engineering role is preferred.

Candidates with established sales experience and customer networks within the industrial market are highly encouraged to apply.

Experience in industrial instrumentation, mechanical products, process equipment, automation, engineering products, or related industries will be an advantage.

Fresh graduates are welcome to apply, particularly candidates who are technically inclined and interested in developing a career in industrial sales.

Strong understanding of engineering principles and the ability to interpret technical specifications and customer requirements.

Excellent communication, presentation, negotiation, and interpersonal skills.

Strong analytical and problem-solving abilities.

Self-motivated, results-oriented, and comfortable working independently as well as within a team.

Willingness to travel to customer sites as required.

Possess a valid driving license and be willing to travel for customer visits when necessary.