Sales and Marketing Mgr

Private Advertiser; Penang; In loco; MYR 180.000 - 260.000; Tempo pieno

Descrizione del lavoro

Private Advertiser is seeking a dynamic Sales and Marketing Leader to drive strategic plans for day surgery services. You will oversee a team, build relationships with physicians, insurers, and corporate partners, and steer campaigns to boost patient referrals.

Qualified candidates bring a proven healthcare sales track record, strong leadership, and ability to translate market insights into impactful strategies while ensuring ethical marketing practices.

Competenze

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven track record in sales and marketing management in healthcare.
• Knowledge of healthcare market and referral networks.
• Ability to manage teams and achieve business goals.
• Strategic thinker with strong analytical skills.
• Excellent interpersonal and communication skills.
• Proven expertise in developing and implementing effective sales and marketing strategies.
• Strong leadership skills and ability to motivate a team of sales and marketing professionals.

Mansioni

• Develop and implement comprehensive sales and marketing plans aligned with business objectives.
• Analyze market trends, competition, and customer needs to identify growth opportunities.
• Lead the sales team to achieve and exceed revenue targets.
• Build and maintain relationships with GPs, specialists, insurers, and corporate partners to drive patient referrals.
• Monitor and optimize the sales funnel to improve conversion rates.
• Design and execute marketing campaigns for day surgery services.
• Oversee digital marketing efforts, including website updates, social media, and email marketing.
• Collaborate with creative agencies to produce promotional materials and advertisements.
• Coordinate branding and promotional material in both print and digital formats.
• Enhance patient experience by incorporating feedback and ensuring high standards of service.
• Organize outreach programs and health talks to educate communities about day surgeries.

Conoscenze

Leadership

Team management

Strategic thinking

Analytical skills

Communication skills

Marketing strategy

Healthcare market knowledge

Referral networks

Formazione

Bachelor's degree in Marketing, Business Administration, or related field

Descrizione del lavoro

Develop and implement comprehensive sales and marketing plans aligned with the business objectives of Company.

Analyze market trends, competition, and customer needs to identify growth opportunities.

Build and maintain relationships with general practitioners (GPs), specialists, insurers, and corporate partners to drive patient referrals.

Lead the sales team to achieve and exceed revenue targets.

Build and maintain strong relationships with referring physicians, healthcare providers, and corporate clients.

Monitor and optimize the sales funnel to improve conversion rates.

Marketing Campaigns

Design and execute marketing campaigns to promote day surgery services to target audiences.

Plan and implement targeted healthcare marketing initiatives that comply with Ministry of Health (MOH) regulations.

Oversee digital marketing efforts, including website updates, social media, and email marketing.

Collaborate with creative agencies to produce promotional materials and advertisements.

Coordinate branding and promotional material in both print and digital formats.

Enhance patient experience by incorporating feedback and ensuring high standards of service.

Organize outreach programs and health talks to educate communities about day surgeries.

Budgeting and Reporting

Manage the sales and marketing budget effectively.

Track, analyze, and report on key performance indicators (KPIs) and ROI of campaigns.

Recruit, train, and mentor the sales and marketing team.

Foster a collaborative and high-performance work environment.

Ensure marketing activities adhere to hospital policies, advertising guidelines, and ethical standards in healthcare marketing.

What we're looking for

Bachelor's degree in Marketing, Business Administration, or a related field.

Proven track record of success in a sales and marketing management role within the healthcare or medical services industry

Good knowledge of the healthcare market and referral networks.

Demonstrated ability to manage teams and achieve business goals.

Strategic thinker with strong analytical skills and attention to detail.

Excellent interpersonal and communication skills, with the ability to build strong relationships with clients and stakeholders

Demonstrated expertise in developing and implementing effective sales and marketing strategies

Strong leadership skills and the ability to motivate and guide a team of sales and marketing professionals