Retail Field Force Management (Retail Human Resource)

Honor Technology (Malaysia) Shd Bhd; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

HONOR Malaysia, a leading global smart devices brand, seeks a Retail Field Force Management Executive to orchestrate nationwide frontline deployment and productivity improvements. You will align Retail Operations with HR, shaping regional manpower strategies, budgets, and compensation models to optimize performance.

In this role, you will standardize store-level SOPs, monitor BA productivity, and drive cost-to-output improvements.

Qualifications

• Bachelor’s degree in business, retail management, HR, or related field.
• 3–5+ years in retail manpower planning, sales ops, compensation design, or workforce management.

Responsibilities

• Strategic Retail Manpower Deployment: formulate regional deployment strategies to ensure BA coverage in key districts.
• Headcount & Budget Efficiency: maintain dual-control over headcount and budgets to maximize ROI.
• Productivity Management: monitor BA productivity and manage underperformers through training or transfers.
• Frontline Workflow SOPs: define and enforce daily in-store SOPs for consultants and store visits.
• Compensation & Commission Design: design performance-linked compensation and per-unit commissions.
• Cross-Functional Alignment: coordinate between HR and Retail Ops to enable regional non-monetary incentives and KPI alignment.

Skills

Manpower planning

Budgeting

Commission design

Cross-functional collaboration

Retail operations

Education

Bachelor’s degree in Business Administration or related field

Tools

MS Excel

Forecasting tools

Job description

Retail Field Force Management (Retail Human Resource)

Are you a strategic retail operations and talent management professional driven by operational efficiency? HONOR Malaysia is seeking a detail-oriented Retail Field Force Management Executive to manage our nationwide retail frontline deployment, productivity optimization, and compensation alignment.

In this high-impact role, you will bridge Retail Operations and HR—formulating regional manpower strategies, managing headcount budgets, designing high-performing commission structures, and standardizing store-level operational SOPs for Brand Ambassadors (BAs) and Store Managers. If you excel at manpower allocation, cost-to-output analysis, and frontline sales enablement, join us in scaling HONOR’s retail excellence across Malaysia!

Core Responsibilities

Strategic Retail Manpower Deployment: Formulate and execute regional manpower deployment strategies based on retail targets, store formats (Experience Stores, Special Zones, Shop-in-Shop counters), and new product launch schedules to ensure 100% Brand Ambassador (BA) coverage in key business districts.

Headcount & Budget Efficiency (Cost-to-Output Optimization): Maintain strict dual-control over retail headcount and manpower budgets, analyzing position-based output metrics to maximize personnel efficiency and overall retail return on investment (ROI).

Productivity Management & Performance Improvement: Monitor individual BA productivity metrics daily, actively managing low-performing staff through targeted training, store transfers, performance counseling, or necessary headcount adjustments.

Frontline Workflow Standardization & Store Visit SOPs: Define, standardize, and enforce daily operational SOPs for in-store consultants and establish structured store visit procedures.

Compensation & Commission Scheme Design: Partner with Management and Regional Managers to formulate performance-linked compensation frameworks and per-unit commission models covering basic salaries, base/assessment commissions, model-specific incentives, and attendance parameters.

Cross-Functional HR & Retail Alignment: Coordinate seamlessly between HR and Retail Operations teams to execute regional non-monetary incentive projects, ensure compliance with corporate KPI standards, and foster a high-performing retail frontline culture.

Job Requirements

Education: Bachelor’s degree in business administration, Retail Management, Human Resources, Management, or a related field.

Experience: 3-5+ years of hands-on experience in retail manpower planning, retail sales operations, compensation/incentive design, or workforce management within Consumer Electronics or Mobile Devices Retail.

Financial & Commercial Acumen: Strong command of cost-to-output metrics, manpower budget controls, commission modeling, and retail sales forecasting techniques.

Operational & Analytical Skillset: Demonstrated capability in analyzing sales per headcount (人效), designing store visit SOPs, establishing management KPIs, and conducting productivity gap analyses.

Cross-Functional Collaboration: Exceptional communication and interpersonal skills to seamlessly bridge HR policy requirements with dynamic ground-level Retail Operations.

Adaptability & Drive: High resilience, results-driven mindset, and willingness to travel outstation periodically for store audits, field reviews, and regional performance alignment.

Unlock job insights

Hirer responsiveness Salary match Number of applicants

Consumer Electronics Manufacturing 101-1,000 employees

HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high quality smartphones, tablets, laptops and wearables to suit every budget, HONOR's portfolio of innovative, premium and reliable products enable people to become the better version of themselves.

HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high quality smartphones, tablets, laptops and wearables to suit every budget, HONOR's portfolio of innovative, premium and reliable products enable people to become the better version of themselves.