Remote Marketing Operations Coordinator for B2B Campaigns

TechTarget, Inc.; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

TechTarget, Inc. is seeking a Marketing Operations Coordinator to join our Penang team. You’ll collaborate with the lead generation group to build forms and landing pages for content campaigns and own the end-to-end workflow from setup to launch.

In this role, you’ll configure integrations with HubSpot, Marketo, Salesforce, and Pardot, ensure data quality, and deliver client lead reports. You’ll work across teams to optimize processes and drive campaign performance in a fast-paced environment.

Qualifications

• More than 3 years of professional experience in operations or marketing operations.
• Exceptional attention to detail is non-negotiable: meticulous data accuracy and campaign configuration.
• Proven track record of identifying discrepancies, preventing errors, and maintaining high precision in fast-paced environments.
• Problem-solving abilities: you optimize processes and troubleshoot with diligence.
• Strong organizational and time management skills; no detail is too small.
• Innovation and curiosity; thrive in a fast-paced environment and try new tools.
• Excellent communication; clear written and verbal communication; able to document well.
• Experience with JIRA, Convertr, Leadsquared or similar tools is a plus.

Responsibilities

• Work closely with the lead generation team on B2B content marketing campaigns.
• Own the complete operational workflow for your campaign portfolio, from setup to launch, by creating and implementing forms and landing pages.
• Prepare and deliver comprehensive client lead reports by analyzing lead data and cleaning duplicates and non-target entries.
• Optimize documentation and processes to ensure streamlined, cross-team operations.
• Communicate with vendors and internal stakeholders to ensure campaign delivery.
• Establish and configured direct integrations between internal systems and clients' marketing automation platforms to enable data transfer and real-time campaign tracking.

Skills

Attention to detail

Problem solving

Time management

Communication

Organizational skills

Teamwork

Adaptability

Tools

HubSpot

Marketo

Salesforce

Integrate

Pardot

JIRA

Convertr

Leadsquared

Job description

TechTarget, Inc. is seeking a Marketing Operations Coordinator to join our Penang team. You’ll collaborate with the lead generation group to build forms and landing pages for content campaigns and own the end-to-end workflow from setup to launch.

In this role, you’ll configure integrations with HubSpot, Marketo, Salesforce, and Pardot, ensure data quality, and deliver client lead reports. You’ll work across teams to optimize processes and drive campaign performance in a fast-paced environment.