Product Manager - AdTech & Digitalization

Monroe Consulting Group; Kuala Lumpur; On-site; MYR 120,000 - 180,000; Full time

Job summary

Monroe Consulting Group, an Executive Recruitment firm, is partnering with a leading IT organisation to hire a Product Manager, Digital Monetisation based in Kuala Lumpur, Malaysia. Lead strategy for embedded digital advertising and monetisation within a growing technology platform, driving revenue growth and customer adoption.

You will define the roadmap, manage integrations with major ad platforms, and collaborate with engineering and commercial teams to deliver scalable monetisation, billing,

Qualifications

• Bachelor's degree in CS, IT, analytics, marketing tech, or related field.
• Minimum 4 years in Product Management with at least 2 in AdTech or monetisation.
• Proven track record building monetisation frameworks or billing solutions.

Responsibilities

• Define product roadmap for embedded advertising and monetisation solutions.
• Deliver advertising workflows, billing capabilities, and real-time reports.
• Collaborate with engineering and commercial teams to drive adoption and growth.

Skills

Product management

AdTech experience

Data-driven decisions

Stakeholder management

Education

Bachelor's degree in CS/IT/Analytics/Marketing tech

Tools

APIs

Reporting platforms

Billing systems

Job description

Monroe Consulting Group, an Executive Recruitment firm, is partnering with a leading organisation in the Information Technology sector to hire a Product Manager, Digital Monetisation. This opportunity is based in Kuala Lumpur, Malaysia.

Position Overview

Lead the strategy, development, and scaling of embedded digital advertising and monetisation solutions within a growing technology platform.
Drive revenue growth, partner integration, and customer adoption by delivering scalable advertising, billing, and performance marketing capabilities.

Key Responsibilities

AdTech Product Strategy & Integration

• Drive end-to-end integration of major digital advertising platforms to enable customers to launch and manage campaigns seamlessly.
• Define and execute the product roadmap for embedded advertising and monetisation solutions, prioritising features based on customer adoption and revenue opportunities.
• Develop intuitive campaign management and performance tracking experiences for business users.

Monetisation, Commission & Billing Management

• Design, launch, and optimise sustainable monetisation and commission models with strategic platform partners.
• Implement secure and automated billing capabilities, credit programmes, and incentive frameworks.
• Identify and develop new monetisation opportunities across digital ecosystem partnerships.

Product Delivery & Stakeholder Management

• Collaborate closely with engineering teams to deliver advertising workflows, billing capabilities, and real-time reporting solutions.
• Partner with external technology and platform providers to manage integrations, compliance requirements, and commercial initiatives.
• Work with Product Marketing and Commercial teams to drive customer adoption and product growth objectives.

Key Requirements

Qualifications & Experience

• Bachelor's degree in Computer Science, Information Technology, Business Analytics, Marketing Technology, or a related discipline.
• Minimum 4 years of Product Management experience, including at least 2 years within AdTech, Digital Monetisation, Performance Marketing Technology, or embedded SaaS platforms.
• Proven experience building monetisation frameworks, commission structures, or billing solutions within technology-driven environments.

Technical / Functional Expertise

• Strong understanding of digital advertising ecosystems, advertising platform integrations, and marketing technology solutions.
• Experience with API integrations, data architecture, and reporting platforms.
• Strong knowledge of advertising performance metrics including ROAS, CPM, CPC, and campaign optimisation principles.
• Experience designing customer-facing dashboards, reporting interfaces, and monetisation products.
• Ability to translate commercial requirements into scalable product capabilities and technical requirements.

Soft Skills & Leadership Competencies

• Strong commercial acumen and business-oriented mindset.
• Data-driven approach to product decision-making and prioritisation.
• Excellent stakeholder management and cross-functional collaboration skills.
• Strong communication and presentation capabilities.
• Ability to manage multiple priorities and deliver within fast-paced environments.
• Self-motivated with a strong ownership mentality and results-oriented approach.