Product Growth & GTM Executive

InvestingNote; Kuala Lumpur; Presencial; MYR 60.000 - 100.000; Jornada completa

Descripción de la vacante

InvestingNote is seeking a results-oriented Product Marketing & Growth Executive to drive the adoption and growth of our digital products. You will focus on bringing the product to market, communicating its value, acquiring users, and identifying new growth opportunities through marketing, partnerships, and distribution channels.

Responsibilities include product positioning, developing marketing materials, coordinating with cross-functional teams, and data-driven optimization of campaigns to

Formación

• Strong understanding of product marketing, growth, and GTM strategies.
• Excellent communication, presentation, and storytelling skills.
• Commercially minded with a strong focus on measurable results.
• Analytical and comfortable working with performance data.
• Proactive, resourceful, and able to own ideas through execution.
• Strong relationship-building and partnership skills.
• Excellent English communication; Chinese proficiency is a plus.

Responsabilidades

• Develop product positioning and value propositions for different customer segments.
• Translate features into customer benefits and use cases.
• Create marketing materials: decks, collateral, landing pages, FAQs, and case studies.
• Collaborate with Product Managers on features, launches, and roadmaps.
• Define GTM plans and identify audiences, channels, and messaging for launches.
• Monitor campaigns and product performance, and drive optimization.
• Identify new growth opportunities through partnerships and distribution channels.
• Work with Marketing, Product, Content, and Business Development to drive adoption.

Conocimientos

Product marketing

Growth strategy

Go-to-market

Analytics

Educación

Bachelor's degree

Descripción del empleo

InvestingNote is seeking a results-oriented Product Marketing & Growth Executive to drive the adoption and growth of our digital products. You will focus on bringing the product to market, communicating its value, acquiring users, and identifying new growth opportunities through marketing, partnerships, and distribution channels.

Responsibilities include product positioning, developing marketing materials, coordinating with cross-functional teams, and data-driven optimization of campaigns to