Brand Growth & Campaigns Manager

Tune Protect Group; Kuala Lumpur; On-site; MYR 120,000 - 180,000; Full time

Job summary

Tune Protect Group seeks a marketing leader to drive brand growth and market visibility. You will develop and execute integrated strategies across digital, social, and traditional channels, ensuring a consistent brand identity at every touchpoint.

Lead go-to-market initiatives, content development, and performance marketing while leveraging data-driven insights to optimize ROI. You will work with cross-functional and regional teams to innovate, strengthen customer engagement, and support overall

Qualifications

• Minimum 5 years of experience in branding and marketing roles or media agencies.
• Proven ability to develop and present brand and marketing strategies.
• Strong track record in running effective 360° marketing campaigns across online and offline channels.
• Ability to analyze data and market research, with strong problem-solving skills.
• Exceptional attention to detail with strong strategic, creative, and data-driven thinking.
• Proactive and innovative mindset, always seeking new ways to engage target audiences.
• Ability to manage multiple projects and priorities in a fast-paced environment.

Responsibilities

• Plan and execute strategic marketing campaigns to drive brand growth across channels.
• Develop and oversee go-to-market initiatives, including SEO/SEM, social media, email marketing, and traditional media.
• Identify trends and optimize social media growth and engagement.
• Collaborate with cross-functional and regional teams to ensure consistent execution.
• Analyze data to measure campaign effectiveness and prepare performance reports.
• Assist in managing the marketing department budget.

Skills

Branding

Marketing Strategy

360° Campaigns

Analytics

Cross-functional

Job description

Tune Protect Group seeks a marketing leader to drive brand growth and market visibility. You will develop and execute integrated strategies across digital, social, and traditional channels, ensuring a consistent brand identity at every touchpoint.

Lead go-to-market initiatives, content development, and performance marketing while leveraging data-driven insights to optimize ROI. You will work with cross-functional and regional teams to innovate, strengthen customer engagement, and support overall