Performance Marketing Manager

NEXXATECH GLOBAL SDN BHD; Kuala Lumpur; Sur place; MYR 120 000 - 180 000; Plein temps

Avantages offerts par ce poste

Premier Compensation: Competitive Risk

Social and Recreational: Work Life BAL

Résumé du poste

NexxaTech Global Sdn. Bhd. seeks a results-driven Performance Marketing Manager to lead and optimise digital marketing initiatives.

You will develop performance strategies, manage multi-channel campaigns, and drive user acquisition while maximizing ROI across platforms. The role requires analytical thinking and hands-on campaign management, collaborating with marketing, creative and product teams to grow the business and improve marketing performance.

Qualifications

• Bachelor's degree in Marketing, Digital Marketing, Business Administration or a related field.
• Minimum 4-5 years of relevant experience in performance marketing or growth marketing.
• Proven experience planning, executing and optimising paid advertising campaigns.
• Hands-on experience with Meta Ads Manager, Google Ads and TikTok Ads.
• Strong understanding of digital marketing analytics, conversion tracking and attribution models.

Responsabilités

• Develop and execute performance marketing strategies aligned with business objectives.
• Plan, launch, manage and optimise paid campaigns across Meta, Google and TikTok Ads.
• Monitor KPIs (CAC, CPA, CTR, CPC, CPM, ROAS) and optimise campaigns accordingly.
• Lead and develop the performance marketing team and coordinate campaigns.
• Collaborate with design and content teams to create engaging ads and landing pages.
• Analyse data, run A/B tests and prepare regular performance reports.

Connaissances

Performance marketing

Data analysis

Team leadership

Budget management

Campaign optimisation

Formation

Bachelor's degree in Marketing or related field

Outils

Meta Ads Manager

Google Ads

TikTok Ads

Description du poste

Company: NexxaTech Global Sdn. Bhd.
Position: Performance Marketing Manager

Job Overview

We are looking for a results-driven and data-oriented Performance Marketing Manager to lead and optimise our digital marketing initiatives. The successful candidate will be responsible for developing performance marketing strategies, managing paid advertising campaigns, driving user acquisition, and maximising marketing ROI across multiple digital platforms.

This role requires a combination of strategic thinking, analytical capabilities and hands‑on campaign management. You will work closely with the marketing, creative and product teams to develop effective marketing strategies that support business growth, improve customer acquisition and increase overall marketing performance.

Key Responsibilities

1. Performance Marketing Strategy

Develop and execute comprehensive performance marketing strategies aligned with business objectives and growth targets.

Identify target audiences, market opportunities and effective digital acquisition channels.

Plan and implement campaigns to drive user acquisition, engagement, conversion and retention.

Establish marketing objectives, budgets and performance targets.

2. Paid Advertising & Campaign Management

Plan, launch, manage and optimise paid advertising campaigns across Meta Ads, Google Ads, TikTok Ads and other relevant digital advertising platforms.

Manage advertising budgets and allocate resources effectively to maximise campaign performance and return on investment.

Monitor campaign performance, including impressions, reach, clicks, conversions and advertising expenditure.

Ensure proper campaign tracking, conversion measurement and attribution.

3. Data Analysis & Performance Optimisation

Analyse marketing data and campaign performance to identify trends, opportunities and areas for improvement.

Monitor key performance indicators (KPIs), including Customer Acquisition Cost (CAC), Cost Per Acquisition (CPA), Click‑Through Rate (CTR), Cost Per Click (CPC), Cost Per Mille (CPM) and Return on Ad Spend (ROAS).

Conduct A/B testing on advertising creatives, audience targeting, campaign structures and landing pages.

Prepare regular performance reports and provide actionable recommendations to improve marketing effectiveness.

Collaborate with graphic designers, video editors and content creators to develop engaging and high-converting advertising materials.

Provide creative direction and data-driven feedback to improve advertising content and campaign effectiveness.

Identify emerging digital marketing trends, advertising formats and creative opportunities.

Ensure marketing campaigns maintain consistent brand positioning and messaging.

5. Growth Marketing & User Acquisition

Develop strategies to acquire new users and expand market reach across local and international markets.

Identify opportunities to improve conversion funnels, user activation and customer retention.

Explore new marketing channels, platforms and growth initiatives to scale business performance.

Work closely with the product team to align marketing campaigns with product development, promotions and business objectives.

Lead, supervise and develop the performance marketing team to achieve departmental objectives.

Set individual and team KPIs, monitor performance and provide guidance to team members.

Coordinate campaign execution and ensure timely delivery of marketing initiatives.

Foster a data-driven, accountable and results-oriented marketing culture.

Job Requirements

Bachelor's degree in Marketing, Digital Marketing, Business Administration or a related field.

Minimum 4-5 years of relevant experience in performance marketing, digital advertising or growth marketing.

Proven experience in planning, executing and optimising paid advertising campaigns.

Hands‑on experience with Meta Ads Manager, Google Ads and TikTok Ads.

Strong understanding of digital marketing analytics, conversion tracking and attribution models.

Demonstrated ability to manage advertising budgets and improve campaign ROI.

Proficient in analysing marketing data and translating insights into actionable strategies.

Experience in managing and leading a marketing team is an advantage.

Strong communication, leadership, analytical and problem‑solving skills.

Ability to work independently, manage multiple campaigns and deliver results within deadlines.

Remarks

Information & Communication Technology (ICT) 11-50 employees

Founded in 2023, our company has grown into a stable and fast-developing tech organization, with Trimo as our flagship product. Trimo is a next-generation social chat platform designed to create safe, warm, and meaningful one-on-one conversations where every interaction matters. We have established an active Chinese-speaking community in Malaysia and are steadily expanding across Southeast Asia, with a vision for global reach. We are focused on building technology that fosters genuine human connection and delivers emotional value beyond borders and languages.

Founded in 2023, our company has grown into a stable and fast-developing tech organization, with Trimo as our flagship product. Trimo is a next-generation social chat platform designed to create safe, warm, and meaningful one-on-one conversations where every interaction matters. We have established an active Chinese-speaking community in Malaysia and are steadily expanding across Southeast Asia, with a vision for global reach. We are focused on building technology that fosters genuine human connection and delivers emotional value beyond borders and languages.

Benefits & Perks

• Premier Compensation: Competitive Reward Structure
• Social and Recreational: Work Life Balance
• Learning and Development Opportunities