Performance Marketer: Data-Driven Ads Strategist

ADspace

Johor Bahru

On-site

MYR 67,000 - 134,000

Full time

12 days ago

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Job summary

ADspace in Johor Bahru is seeking a full-time Performance Marketer to plan, launch, optimize, and report on digital advertising campaigns across Meta, Instagram, TikTok, and other channels for Malaysia and Singapore.

You will manage paid media, monitor KPIs, run A/B tests, adjust targeting and budgets, and collaborate with account managers, designers, and copywriters to ensure campaigns meet client goals and brand positioning.

Qualifications

Experience in setting up and optimizing digital advertising campaigns across platforms.
Strong analytics to track KPIs and draw insights.
Ability to research audiences and translate insights into media strategies for Malaysia/Singapore.
Collaborate with creative teams on ad copy, visuals and landing pages to improve conversions.
Excellent communication and stakeholder management skills.

Responsibilities

Plan, launch, and optimize paid media campaigns across Meta, Instagram, TikTok, and other channels.
Monitor performance metrics and run A/B tests to improve results.
Adjust targeting, budgets, and creatives to achieve client KPIs.
Prepare clear performance reports with insights and recommendations.
Collaborate with account managers, designers, and copywriters to align strategies.