Growth-Driven Performance Marketer for Paid Media

C&C Financial Solution; Johor Bahru; On-site; MYR 78,000 - 123,000; Full time

Benefits offered by this job

Competitive salary

Performance-based incentives

Growth opportunities

Direct exposure to marketing, sales &ビ

Supportive environment

Career advancement based on results

Job summary

C&C Financial Solution in Malaysia is seeking a data-driven Performance Marketer who turns digital campaigns into qualified leads and measurable business results. You will own paid acquisition campaigns—from planning to reporting—and collaborate with Marketing and Sales to boost lead quality and efficiency.

You will plan, launch and optimise campaigns across Meta Ads, Google Ads, TikTok Ads, while testing and refining creatives, audiences and landing pages.

Qualifications

• Diploma or degree in Marketing, Business, Communications, Digital Media or related field.
• 2–4 years hands-on experience in performance marketing or paid media.
• Proven experience with Meta Ads and Google Ads; TikTok Ads is a plus.
• Strong understanding of campaign structures, audiences, retargeting and conversion tracking.
• Experience with GA4, Google Tag Manager, Looker Studio or similar analytics platforms.
• Ability to demonstrate measurable campaign results (spend, CPL, ROAS).

Responsibilities

• Plan, launch, manage and optimise paid campaigns across Meta Ads, Google Ads, TikTok Ads.
• Develop campaign strategies based on objectives, audiences and budgets.
• Set up audience targeting, bidding, campaign structures and conversions.
• Conduct ongoing A/B testing on ads, creatives, copy and landing pages.
• Monitor KPIs like cost per lead, cost per acquisition, conversion rate and ROAS.
• Analyse data to identify gaps and growth opportunities.
• Collaborate with Content and Sales teams to improve lead quality and follow-ups.
• Build and optimise lead-gen funnels and landing pages.
• Ensure accurate conversion tracking with GA4, GTM, Meta Pixel and CRM.
• Prepare weekly and monthly performance reports with insights and actions.
• Stay updated on platform changes and best practices.

Skills

Digital marketing

Paid media

Analytics

Campaign optimisation

A/B testing

Budget management

Communication

Education

Diploma or Degree in Marketing/Business/Communications/Digital Media

Tools

GA4

Google Tag Manager

Meta Business Manager

Looker Studio

CRM systems

Job description

C&C Financial Solution in Malaysia is seeking a data-driven Performance Marketer who turns digital campaigns into qualified leads and measurable business results. You will own paid acquisition campaigns—from planning to reporting—and collaborate with Marketing and Sales to boost lead quality and efficiency.

You will plan, launch and optimise campaigns across Meta Ads, Google Ads, TikTok Ads, while testing and refining creatives, audiences and landing pages.