Marketing & Sales Manager

PHN Industry Sdn Bhd; Shah Alam; On-site; MYR 120,000 - 150,000; Full time

Benefits offered by this job

Medical education support

Dental

Parking

Housing and car loan interest subsidy

Extra work

Job summary

PHN Industry Sdn Bhd, a DRB-HICOM Bhd subsidiary, seeks a seasoned Business Development professional to expand automotive and non-automotive manufacturing capabilities. You will spearhead new customer acquisition, RFQ processes and strategic partnerships, coordinating with engineering and operations to deliver competitive proposals.

Fluent Mandarin is mandatory for engaging Chinese OEMs and partners, with English and Bahasa Malaysia for local stakeholder communication.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Engineering or related discipline.
• Minimum 5–8 years of relevant experience in business development, sales and marketing.
• Experience with automotive OEMs, Tier 1 suppliers or manufacturing is a plus.

Responsibilities

• Develop and execute business development strategies to grow PHN’s automotive and non-automotive businesses.
• Identify, prospect and acquire new customers including automotive OEMs, Tier 1 suppliers and industrial customers.
• Lead sales and marketing activities including RFQs, quotations and commercial negotiations.
• Coordinate with internal teams to develop competitive solutions and proposals.
• Monitor sales performance, revenue growth and profitability.
• Develop strategic partnerships to support PHN’s long‑term growth.
• Manage customer relationships and ensure project handover and after-sales support.

Skills

Business development

New customer acquisition

Sales & marketing

Strategic partnerships

RFQ & negotiations

Account management

Market development

Customer relationships

Proposal & costing

Travel willingness

Education

Bachelor’s degree in Business Administration, Marketing, Engineering

Tools

CRM systems

Microsoft Office

Job description

1. Business Development & New Customer Acquisition

Develop and execute business development strategies to grow PHN’s automotive and non-automotive businesses.

Identify, prospect and acquire new customers, including automotive OEMs, Tier 1 suppliers, industrial customers and other potential business accounts.

Explore new business opportunities in metal stamping, fabrication, assembly, tooling and other relevant manufacturing capabilities.

Identify opportunities to diversify PHN’s customer portfolio, reduce customer concentration and expand into new market segments.

Build a strong sales pipeline and convert business opportunities into confirmed projects and sustainable revenue.

Develop new business channels and strategic partnerships to support PHN’s long‑term growth.

Lead sales and marketing activities, including customer prospecting, market development, sales presentations, RFQs, quotations and commercial negotiations.

Understand customer requirements and coordinate with internal technical teams to develop competitive solutions and proposals.

Prepare business proposals, quotations, costing assessments, sales forecasts and commercial justifications.

Monitor sales performance, order intake, revenue growth, gross margins and customer profitability.

Develop and implement marketing initiatives to promote PHN’s manufacturing capabilities, products and services.

Follow up on customer enquiries, quotations and pending projects to maximise sales conversion.

3. Chinese OEM & Business Partner Development

Establish and maintain relationships with Chinese automotive OEMs, vendors, Tier 1 suppliers, technology providers and strategic business partners.

Communicate and negotiate effectively in Mandarin during business meetings, commercial discussions and correspondence.

Identify opportunities arising from Chinese automotive manufacturers and suppliers expanding their operations and supply chains in Malaysia and the region.

Facilitate business discussions between Chinese customers or partners and PHN’s internal management, engineering, operations and commercial teams.

Develop strategic partnerships that can generate new projects, technology collaboration and long‑term business opportunities for PHN.

Conduct market research and monitor industry trends, competitor activities, customer investment plans and emerging business opportunities.

Assess opportunities in automotive and non-automotive manufacturing, including industrial equipment, commercial vehicles, machinery, electrical equipment and other relevant sectors.

Analyse customer requirements, market pricing, cost competitiveness and potential project profitability.

Recommend market entry strategies, customer targeting plans, product diversification opportunities and strategic partnerships.

Provide regular management updates on market developments, sales pipeline, new projects, competitor positioning and business growth prospects.

5. RFQ, Project Acquisition & Commercial Management

Coordinate with engineering, manufacturing, purchasing, finance and other relevant departments to evaluate RFQs and develop competitive quotations.

Assess project feasibility, investment requirements, manufacturing capacity, costing and expected profitability with relevant internal teams.

Lead commercial negotiations on pricing, payment terms, tooling, project investment and other contractual conditions.

Monitor new project acquisition from initial enquiry through quotation, nomination and project handover.

Ensure commercial proposals are aligned with PHN’s strategic objectives and profitability requirements.

6. Customer Relationship & Account Management

Develop strong relationships with key customer decision-makers and maintain regular engagement with existing and prospective customers.

Identify opportunities to increase business share, introduce additional products and secure new projects from existing accounts.

Address customer commercial concerns and coordinate internally to resolve business-related issues.

Maintain accurate customer records, sales forecasts, opportunity tracking and business development reports.

Key Requirements

Bachelor’s degree in Business Administration, Marketing, Engineering, or a related discipline.

Minimum 5–8 years of relevant experience in business development, sales and marketing, preferably in the automotive or manufacturing industry.

Experience in automotive OEMs, Tier 1 suppliers, metal stamping, fabrication, tooling, assembly or industrial manufacturing will be an advantage.

Mandarin proficiency is mandatory, with the ability to conduct business discussions, negotiations and correspondence with Chinese OEMs, vendors and strategic partners.

Good command of English and Bahasa Malaysia for communication with local customers, management and internal stakeholders.

Proven track record in new customer acquisition, project acquisition, sales growth and commercial negotiations.

Strong understanding of B2B sales, RFQ processes, manufacturing cost structures, pricing and profitability.

Good commercial acumen, strategic thinking and market development capabilities.

Strong presentation, communication, negotiation and relationship management skills.

Proactive, independent and results-oriented, with the ability to develop new accounts and convert opportunities into profitable business.

Proficient in Microsoft Office; experience with CRM systems and sales pipeline management is an advantage.

Willing to travel locally and internationally when required.

PHN Industry Sdn Bhd, a subsidiary of DRB-HICOM Bhd is leading specialist in the automotive components manufacturing industry, and expanding its business into electrical & electronics products and aerospace metallic components manufacturing. Incorporated in October 1990, the company now has two subsidiaries - Oriental Summit Industries Sdn Bhd and DRB Hicom Mechatronics Sdn Bhd. Its ambition is to continue to further raise the bar in the automotive and non-automotive components manufacturing both locally and internationally.

PHN Industry Sdn Bhd, a subsidiary of DRB-HICOM Bhd is leading specialist in the automotive components manufacturing industry, and expanding its business into electrical & electronics products and aerospace metallic components manufacturing. Incorporated in October 1990, the company now has two subsidiaries - Oriental Summit Industries Sdn Bhd and DRB Hicom Mechatronics Sdn Bhd. Its ambition is to continue to further raise the bar in the automotive and non-automotive components manufacturing both locally and internationally.

Perks and benefits

• Medical Education support Dental Parking Housing and Car Loan Interest Subsidy, Extra Work