Noéme is looking for a creative, proactive, and results-driven Marketing Executive with a strong fashion sense and at least 3 years of relevant work experience in marketing, digital marketing, fashion, or e-commerce.
Key responsibilities
- Develop and execute marketing strategies to increase brand awareness, attract target customers, and drive sales growth.
- Manage Noéme's Instagram, Facebook, and TikTok accounts.
- Plan, create, and manage marketing content, including short-form videos, product photography, promotional visuals, and marketing copy.
- Manage Meta Ads campaigns, including budget allocation, audience targeting, creative testing, and campaign optimisation.
- Monitor and analyse marketing performance, including CTR, CPC, CPA, ROAS, and purchase conversion rates.
- Proactively identify marketing issues, discuss them with relevant team members, and propose practical solutions to improve campaign performance and sales conversion.
- Plan and execute product launches, promotional campaigns, and KOL/KOC collaborations.
- Prepare monthly content calendars, marketing performance reports, and improvement plans.
About you
- Diploma or degree in Marketing, Digital Marketing, Mass Communication, Business Management, or a related field.
- At least 3 years of relevant work experience in marketing, digital marketing, fashion, or e-commerce.
- Strong fashion sense and an understanding of fashion trends, brand positioning, and visual aesthetics.
- Meta Ads Manager experience and digital advertising optimisation skills are preferred.
- Familiarity with social media management, content creation, copywriting, and basic graphic design.
- Ability to independently plan, shoot, and edit engaging short-form videos and marketing content.
- Strong analytical skills and the ability to prepare performance reports.
- Good written and verbal communication skills, with clear and timely updates to management and team members.
- A proactive problem-solver who takes ownership of responsibilities, follows up on agreed actions, and does not wait passively for instructions.
- Ability to work independently, prioritise tasks, and meet deadlines.
What can I earn as a Marketing Executive