Fashion Marketing Executive — Growth, Content & Campaigns

Noéme Signature SDN BHD; Kuala Lumpur; On-site; MYR 50,000 - 75,000; Full time

Job summary

Noéme Signature SDN BHD is seeking a Marketing Executive with a strong fashion sense and at least 3 years of experience in marketing, digital marketing, fashion, or e-commerce. You will plan and execute campaigns, manage social media channels, and produce engaging marketing content to grow brand awareness and sales in Malaysia.

The role requires hands-on content creation, data-driven optimization of Meta Ads, and collaboration with the team on launches and promotions.

Qualifications

• Diploma or degree in Marketing or related field.
• Minimum 3 years in marketing, digital marketing, fashion, or e-commerce.
• Strong fashion sense and trend awareness.
• Meta Ads Manager and digital advertising optimization experience preferred.
• Familiar with social media management, content creation, copywriting and basic graphic design.
• Ability to plan, shoot and edit engaging short-form videos and marketing content.
• Strong analytical skills and ability to prepare performance reports.
• Excellent written and verbal communication with timely updates to management.

Responsibilities

• Develop and execute marketing strategies to increase brand awareness, attract target customers, and drive sales growth.
• Manage Noéme's Instagram, Facebook, and TikTok accounts.
• Plan, create, and manage marketing content, including short-form videos, product photography, promotional visuals, and marketing copy.
• Manage Meta Ads campaigns, including budget allocation, audience targeting, creative testing, and campaign optimisation.
• Monitor and analyse marketing performance, including CTR, CPC, CPA, ROAS, and purchase conversion rates.
• Proactively identify marketing issues, discuss them with relevant team members, and propose practical solutions to improve campaign performance and sales conversion.
• Plan and execute product launches, promotional campaigns, and KOL/KOC collaborations.
• Prepare monthly content calendars, marketing performance reports, and improvement plans.

Skills

Fashion intuition

Social media management

Content creation

Copywriting

Video production

Analytics & reporting

Communication

Proactive problem-solving

Independent working

Education

Diploma or degree in Marketing/Marketing-related field

Tools

Meta Ads Manager

Job description

Noéme Signature SDN BHD is seeking a Marketing Executive with a strong fashion sense and at least 3 years of experience in marketing, digital marketing, fashion, or e-commerce. You will plan and execute campaigns, manage social media channels, and produce engaging marketing content to grow brand awareness and sales in Malaysia.

The role requires hands-on content creation, data-driven optimization of Meta Ads, and collaboration with the team on launches and promotions.