Marketing & Communications Executive (Digital & Social Media)

Elitetrax Marketing Sdn Bhd (Harvey Norman); Petaling Jaya; On-site; MYR 60,000 - 90,000; Full time

Benefits offered by this job

Epf

Sosco

Leaves Annual

Marriage

Maternity & Paternity

Group Insurances & Medical

Career Path

Job summary

Elitetrax Marketing Sdn Bhd (Harvey Norman) is seeking a Marketing & Communications Executive (Digital & Social Media) to plan, execute and manage the company’s presence on social platforms while driving online advertising and CRM campaigns.

You will collaborate with agencies, track campaign performance, and coordinate offline media efforts to support marketing initiatives in Malaysia.

Qualifications

• Bachelor's degree in Marketing or related field.
• 0
• 2–4 years of digital marketing experience.

Responsibilities

• Assist in formulating strategies to build a lasting digital connection with consumers.

Skills

Social media management

Google Ads

Email marketing

SEO/SEM

CRM systems

Content creation

Copywriting

Web analytics

English & Bahasa Malaysia

Education

Bachelor's degree in Marketing/Advertising/Mass Communication/Digital Media

Job description

Marketing & Communications Executive (Digital & Social Media)

Assist in the formulation of strategies to build a lasting digital connection with consumers

Plan, execute and manage the ongoing company presence on social media (Facebook, Instagram, TikTok etc.)

Work with performance based agency to launch optimized online adverts through Google, Meta etc. to increase brand and promotions awareness, and drive store traffic.

Provide analytics, insights and improvement actions for all digital channels such as social, website, email marketing and display ads

Plan and run CRM campaigns based on segmentation and target offerings, map out the customer journey and organise communications including emails, completing with analyse of campaign results, and put forward recommendations.

Plan, coordinate and manage outdoor advertising campaigns, including street buntings, billboards, digital out-of-home (DOOH) advertising and other offline media placements to support marketing initiatives.

Liaise with landlords, media owners, vendors and external partners to secure advertising opportunities, negotiate rates and ensure timely execution of campaigns.

Source, evaluate and negotiate quotations from suppliers and agencies to ensure cost-effective marketing executions.

Coordinate administrative and operational matters related to marketing activities, including vouchers request, invoice processing and budget tracking.

Be involved in the execution of marketing campaigns and launches on an ad hoc basis, including event planning, media liaison, advertising coordination etc.

Requirements

Bachelor's Degree in Marketing, Advertising, Mass Communication, Digital Media, Language Studies, or a related field.

Minimum 2–4 years of experience in digital marketing with a proven track record.

Experience in managing social media platforms, Google Ads, email marketing campaigns, SEO/SEM, and CRM systems.

Excellent content creation and copywriting skills.

Good knowledge of web analytics tools such as Google Analytics and Google Search Console.

Familiarity with digital marketing trends, online advertising, and campaign performance tracking.

Proficiency in English and Bahasa Malaysia.

Able to work independently and manage multiple projects within tight deadlines.

Perks and benefits

• Epf
• Sosco
• Leaves Annual
• Marriage
• Maternity & Paternity
• Group Insurances & Medical
• Career Path

Harvey Norman from Australia is a leading Omni-channel household name in Malaysia for Electrical, Computers, Furniture and Bedding retail. The company consistently delivers an unparalleled shopping experience by catering to the fast-changing consumers’ shopping behaviour and busy lifestyle.

Harvey Norman has 39 stores in Malaysia including a Flagship store, and three factory outlets. We have a prominent international presence in Australia, New Zealand, Ireland, Northern Ireland, Slovenia, Croatia and Singapore. At present we are looking for expansion opportunities in other Asian countries.