Manager / Senior Manager – Dealer Network Development

Avensys Consulting Pte Ltd; Batu Caves; On-site; MYR 120,000 - 180,000; Full time

Job summary

Avensys Consulting Pte Ltd is seeking a Manager/Senior Manager – Dealer Network Development in Malaysia to lead the expansion of the dealer network for a major automotive brand. You will identify new dealership sites, oversee setup and relocation, and drive performance through UDQR and KPIs.

The role requires 8–12 years in dealer/network development, experience with commercial vehicles, and strong leadership. Travel to dealer sites will be required.

Qualifications

• Minimum 8–12 years of relevant experience in dealer development, network development or channel expansion.
• Experience with Commercial vehicles such as trucks or buses is mandatory.
• Experience in dealership site selection, feasibility assessment, branch setup, relocation and renovation.
• Strong understanding of automotive distribution channels and dealership operations.
• Proven leadership with team management, coaching and performance development.
• Willingness to travel for dealer visits and network development activities.
• Proficiency in Excel and PowerPoint for reporting and analyses.

Responsibilities

• Lead dealer network development initiatives to expand market reach.
• Identify locations for new dealerships and optimize network coverage.
• Plan and oversee branch setup, relocation and renovations.
• Monitor dealer performance using quality ratings and KPIs.
• Coordinate with Sales, Marketing, Aftersales, Finance and Legal teams.
• Prepare periodic reports on network expansion and compliance.
• Mentor and develop team members to improve execution.

Skills

Leadership

Project Management

Stakeholder Management

Negotiation

Communication

Analytical Skills

Budgeting

Cross-functional Collaboration

Team Mentoring

Travel Readiness

Education

Bachelor's degree in Business Administration, Marketing, Engineering, Automotive Management or related

Tools

Microsoft Excel

Microsoft PowerPoint

Job description

If you are passionate about playing a key role in the success of a Top-Notch company, we want to hear from you!

Our client’s project is a well-established brand in the automotive industry who is now looking for a passionate and driven Manager / Senior Manager – Dealer Network Development. This is an exciting opportunity to expand your skill set, achieve job satisfaction and work-life balance.

ROLES & RESPONSIBILITIES

• Lead dealer network development initiatives, including identifying, evaluating, recruiting and onboarding new dealers to support business growth and market expansion.
• Develop and execute dealer network expansion strategies based on market potential, customer demand, competitor presence and business objectives.
• Identify suitable locations for new dealerships and evaluate existing network coverage to optimize geographical reach and market penetration.
• Plan, coordinate and oversee dealership relocation, renovation, refurbishment and new branch setup projects, ensuring compliance with company standards and brand guidelines.
• Conduct and monitor UDQR (Uniform Dealer Quality Rating) assessments to evaluate dealer performance, infrastructure, operational standards and compliance.
• Monitor dealer network performance through key performance indicators, sales performance, operational efficiency and customer satisfaction metrics.
• Identify performance gaps and recommend improvement plans to enhance dealer productivity, service quality and overall network effectiveness.
• Build and maintain strong relationships with dealers, prospective business partners, contractors, vendors and internal stakeholders.
• Coordinate with Sales, Marketing, Aftersales, Finance, Legal and other internal teams to support dealer network development and operational requirements.
• Manage network development projects, including feasibility assessments, site selection, budget planning, project timelines and implementation.
• Ensure dealerships comply with company policies, operational requirements, quality standards and brand identity guidelines.
• Prepare periodic reports on dealer network expansion, recruitment progress, project status, dealer performance and compliance assessments.
• Identify market opportunities, assess competitor dealership networks and recommend strategies to strengthen the company's market presence.
• Lead, mentor and develop team members to improve execution, stakeholder management and operational effectiveness.
• Drive continuous improvement initiatives to enhance dealer network coverage, operational standards and business performance.

REQUIREMENTS

• Bachelor's degree in Business Administration, Marketing, Engineering, Automotive Management or a related discipline.
• Minimum 8–12 years of relevant experience in dealer development, network development, channel expansion, dealership operations or a related field.
• Experience in Commercial vehicles such Truck or Bus is mandatory.
• Experience in the automotive industry, particularly vehicle distribution, dealership management or automotive retail networks, is preferred.
• Experience in dealership site selection, feasibility assessment, branch setup, relocation and renovation projects.
• Knowledge of dealer performance management, quality assessments, operational audits and compliance standards.
• Experience in UDQR or similar dealer quality rating and assessment frameworks would be an advantage.
• Strong understanding of automotive distribution channels, dealership operations, market coverage and dealer business models.
• Demonstrated ability to manage multiple projects, budgets, timelines and cross-functional stakeholders.
• Strong negotiation, communication, presentation and relationship management skills.
• Excellent analytical skills, with the ability to assess market potential, evaluate network performance and recommend business improvements.
• Proven leadership experience, including team management, coaching and performance development.
• Proficiency in Microsoft Office, particularly Excel and PowerPoint, for reporting, analysis and presentations.
• Willingness to travel as required for dealer visits, site assessments and network development activities.

WHAT’S ON OFFER

You will be remunerated with an excellent base salary and entitled to attractive company benefits. Additionally, you will get the opportunity to enjoy a fun and collaborative work environment, alongside a strong career progression