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This role will manage and support major bookstore retail chain accounts other key customers in Malaysia. This role focuses on supporting sales growth, building strong relationships with buyers, ensuring product availability, collaborating closely with the merchandising team, and executing in-store sales-related activities.
Job Responsibilities
Modern Trade Account Management
- Support daily communication with buyers, merchandisers and retail partners
- Follow up on orders, delivery status and operational matters.
- Build and maintain good business relationships with store personnel and buyers
Sales Execution & Business Growth
- Support achievement of monthly and annual sales targets for assigned accounts.
- Monitor sell-in (to retailer) and sell-out (from store) performance to identify growth opportunities.
- Assistin identify fast-moving and slow-moving products
- Monitor and optimize product display planograms to improve visibility and sales
- performance
Product Listing & Promotions
- Assist in new product listing.
- Ensure product information, pricing and barcode are accurate in retailer systems.
- Track listing status and resolve any issues
- Coordinate retailer promotional activities, festive campaigns, catalogue deals and in-store activities.
- Ensure promotional pricing and stock are properly executed in stores
Store Visits & Merchandising
- Conduct regular store visits to monitor Shelf display, product visibility, stock
- availability and planogram compliance.
- Ensure products are well displayed with correct price tags and POSM materials.
- Work closely with merchandisers to improve shelf arrangement and visibility
Stock & Supply Coordination
- Monitor stock levels at retailer warehouse and outlets.
- Coordinate with internal warehouse / logistics team for timely replenishment
- Prevent stock shortages or overstock situations.
Reporting
- Prepare monthly sales reports, sell in performance, fulfilments issue and promotion
- feedback and account updates.
E-Commerce Support
- Manage day-to-day operations across e-commerce platforms (Shopee, Lazada, TikTok Shop)
- Ensure store layout, branding, product listings are updated
- Ensure accurate pricing, stock levels, and product variations
- Maintain seller ratings, chat response rate, and overall store health
- Plan and run campaigns (vouchers, discounts, bundles, flash sales)
- Coordinate with team to ensure timely setup.
- Monitor performance and improve sales results
- Respondto customer inquiries promptly and professionally
- Handle issues, complaints, and returns efficiently
- Maintain positive customer experience and ratings
Ad-hoc assignments / Event Support
- Provide support for company events and any other assigned duties when required
Job Requirements
- Diploma / Degree in Business, Marketing or related field
- Minimum1–2 years relevant working experience
- Experience in procurement/ retail / FMCG / key account sales is an added advantage
- Able to communicate effectively in Mandarin, English and Bahasa Malaysia
- Mandarin speaking is required as the role needs to liaise with Mandarin-speaking
- customers and business partners
- Proficient in Microsoft Excel
- Responsible, proactive and willing to learn
- Willing to travel for store visits within Malaysia