Key Account Executive

Bon Food Industries Sdn Bhd; Kapar; On-site; MYR 60,000 - 90,000; Full time

Job summary

Bon Food Industries Sdn Bhd in Malaysia invites a driven Key Account Executive to develop and maintain strong relationships with key accounts, driving sales growth and achieving targets. You will coordinate with Sales, Marketing, Supply Chain, Warehouse, and Finance to ensure smooth execution of campaigns and promotions.

The role requires a Diploma or Bachelor’s degree in a related field, strong communication skills in Mandarin, English, and Bahasa Malaysia, and willingness to travel for trade

Qualifications

• Diploma or Bachelor’s Degree in Business Administration, Marketing, Sales, or a related field.
• Proficient in Mandarin, English, and Bahasa Malaysia (both spoken and written) to effectively communicate with customers, suppliers, and internal stakeholders.
• Good communication and interpersonal skills.
• Strong coordination, negotiation, and problem-solving skills.
• Able to travel for trade visits and customer meetings when required.
• Fresh graduates are encouraged to apply.
• Candidates with experience in Key Account Management, Sales, FMCG, or related fields will have an added advantage.

Responsibilities

• Manage and maintain strong relationships with key accounts to ensure customer satisfaction, business growth, and achievement of sales targets.
• Act as the main point of contact for assigned key accounts and ensure smooth communication between customers and internal departments.
• Plan and execute promotions, business reviews, and account development activities in line with company objectives.
• Monitor and manage allocated sales budgets and trade spending to ensure efficient and effective utilization of resources.
• Coordinate closely with internal teams such as Sales, Marketing, Supply Chain, Warehouse, and Finance to ensure smooth execution of customer campaigns, promotions, and operational matters.
• Track, analyze, and monitor sales performance, account performance, market trends, and competitor activities to identify opportunities for improvement and business growth.
• Be responsible and accountable for achieving sales growth, profitability targets, and managing trade spending within approved limits for each assigned account.
• Conduct regular business reviews and discussions with customers to identify gaps, resolve issues, and improve overall account performance.
• Perform trade visits to monitor, check, and audit in-store execution, product availability, merchandising standards, and promotional compliance at outlet level.
• Monitor customer credit terms and follow up on payment collections to ensure timely settlement of outstanding balances.
• Prepare sales reports, forecasts, analysis, and other documentation required by management.
• Support ad-hoc assignments, projects, and any other duties assigned by the Management from time to time.

Education

Diploma or Bachelor’s Degree in Business Administration, Marketing, Sales, or a related field

Tools

Microsoft Excel

PowerPoint

Job description

• Manage and maintain strong relationships with key accounts to ensure customer satisfaction, business growth, and achievement of sales targets.
• Act as the main point of contact for assigned key accounts and ensure smooth communication between customers and internal departments.
• Plan and execute promotions, business reviews, and account development activities in line with company objectives.
• Monitor and manage allocated sales budgets and trade spending to ensure efficient and effective utilization of resources.
• Build and strengthen relationships with key stakeholders at headquarters and outlet/store levels to enhance long-term partnerships and customer loyalty.
• Coordinate closely with internal teams such as Sales, Marketing, Supply Chain, Warehouse, and Finance to ensure smooth execution of customer campaigns, promotions, and operational matters.
• Track, analyze, and monitor sales performance, account performance, market trends, and competitor activities to identify opportunities for improvement and business growth.
• Be responsible and accountable for achieving sales growth, profitability targets, and managing trade spending within approved limits for each assigned account.
• Conduct regular business reviews and discussions with customers to identify gaps, resolve issues, and improve overall account performance.
• Perform trade visits to monitor, check, and audit in-store execution, product availability, merchandising standards, and promotional compliance at outlet level.
• Monitor customer credit terms and follow up on payment collections to ensure timely settlement of outstanding balances.
• Prepare sales reports, forecasts, analysis, and other documentation required by management.
• Support ad-hoc assignments, projects, and any other duties assigned by the Management from time to time.

Job Requirement

• Candidate must possess at least a Diploma or Bachelor’s Degree in Business Administration, Marketing, Sales, or a related field
• Proficient in Mandarin, English, and Bahasa Malaysia (both spoken and written) to effectively communicate with customers, suppliers, and internal stakeholders
• Good communication and interpersonal skills
• Strong coordination, negotiation, and problem-solving skills
• Able to work independently and as part of a team
• Proficient in Microsoft Office applications, especially Microsoft Excel and PowerPoint
• Willing to travel for trade visits and customer meetings when required
• Fresh graduates are encouraged to apply
• Candidates with experience in Key Account Management, Sales, FMCG, or related fields will have an added advantage