Islamic Banking Sales Executive – Cross‑Sell & Growth

Hong Leong Bank; Malaysia; On-site; MYR 60,000 - 96,000; Full time

Job summary

Hong Leong Bank in Malaysia seeks a sales-focused professional to promote ASB financing to new and existing customers, drive cross-selling of personal loans and credit cards, and support multi-channel marketing initiatives across roadshows and telemarketing campaigns.

You will assist customers with forms, explain product features, rates and repayment terms, and ensure compliance with KYC, AMLA and PDPA while growing Islamic product portfolios through strong relationship management.

Qualifications

• Bachelor's degree or equivalent in Finance, Banking, or Business Management.
• Certifications PCE (Life/General), CEILLI, and FIMM/IPPC as applicable.
• Minimum 2 years of sales experience in financial services.
• Strong analytical and communication skills.

Responsibilities

• Drive Sales Acquisition: Promote Amanah Saham Bumiputera (ASB) Financing as the core product to both new and existing customers.
• Maximize Cross-Selling: Identify opportunities to cross-sell personal loans and credit cards to boost product holding per customer.
• Execute Multi-Channel Marketing: Participate actively in roadshows, corporate marketing visits, and telemarketing campaigns to generate leads and close sales.
• Application Processing: Assist customers with filling out forms and gathering necessary income documents.
• Customer Service: Explain product features, interest rates, and repayment terms clearly so clients know what they are signing.
• Compliance: Ensure all applications follow bank and government rules like Know Your Customer (KYC) and Anti-Money Laundering (AMLA) policies.
• Portfolio Growth: Focus on growing the Islamic products through effective relationship management and acquisition of new-to-bank clients.
• Compliance & Risk: Ensure all transactions and client interactions strictly adhere to bank policies, internal SOPs, and industry regulations (e.g., PDPA, AMLCFT, and Shariah Governance).

Skills

Analytical skills

Excellent communication

Proactive attitude

Education

Bachelor’s Degree in Finance/Banking/Business Management

PCE (Life/General)

CEILLI

FIMM/IPPC (Unit Trust/Banca)

Job description

Hong Leong Bank in Malaysia seeks a sales-focused professional to promote ASB financing to new and existing customers, drive cross-selling of personal loans and credit cards, and support multi-channel marketing initiatives across roadshows and telemarketing campaigns.

You will assist customers with forms, explain product features, rates and repayment terms, and ensure compliance with KYC, AMLA and PDPA while growing Islamic product portfolios through strong relationship management.