Influencer Marketing Strategist

PIXEL CAMERA SDN. BHD.; Petaling Jaya; On-site; MYR 48,000 - 80,000; Full time

Job summary

PIXEL CAMERA SDN. BHD. in Malaysia seeks a KOL Management Specialist to lead influencer marketing across platforms like TikTok, Instagram, YouTube, and Facebook.

You will identify, engage, and nurture creators whose audiences align with our brand values, negotiate terms, and onboard partners to ensure high-quality content. You will design campaigns, coordinate product gifting and sampling, monitor performance metrics, and report ROI to optimize future strategies.

Qualifications

• 1–3+ years of experience in influencer marketing, social media management, PR, or talent management.
• Deep understanding of current social media landscapes, trends, and algorithms across platforms such as TikTok, Instagram, YouTube.

Responsibilities

• Identify, recruit, and maintain relationships with KOLs and creators.
• Design and oversee influencer campaigns, briefs, gifting, and logistics to meet deadlines.
• Monitor campaign performance and ROI, providing insights to optimize future efforts.

Skills

Influencer marketing

Negotiation

Communication

Project management

Analytics tools

Education

Bachelor's degree in Marketing, Communications, PR, or related field

Tools

Influencer platforms

Job description

PIXEL CAMERA SDN. BHD. in Malaysia seeks a KOL Management Specialist to lead influencer marketing across platforms like TikTok, Instagram, YouTube, and Facebook.

You will identify, engage, and nurture creators whose audiences align with our brand values, negotiate terms, and onboard partners to ensure high-quality content. You will design campaigns, coordinate product gifting and sampling, monitor performance metrics, and report ROI to optimize future strategies.