Head Branding & Communications (E-Commerce)

Michael Page; Kuala Lumpur; On-site; MYR 150,000 - 230,000; Full time

Job summary

Michael Page partners with a growing client in Kuala Lumpur to appoint a senior branding and communications leader responsible for shaping brand strategy, visual identity, and integrated campaigns.

You will drive PR, media relations, social and content initiatives, manage agencies and cross-functional teams, and use data-driven insights to optimise communications across channels. This role offers broad exposure and leadership across branding, PR, and digital engagement.

Qualifications

• Bachelor's degree in Marketing, Communications, PR, Business, or a related field.
• Proven experience in brand management, public relations, and social media leadership.
• Strong strategic thinking, storytelling, and stakeholder management skills.
• Experience managing agencies, media partners, and influencers.
• Ability to thrive in a fast-paced, collaborative environment.

Responsibilities

• Define and execute brand strategy, positioning, and visual identity
• Lead integrated brand campaigns and product launches
• Drive PR strategy, media relations, and corporate communications
• Oversee social media, content, and community management initiatives
• Manage agencies, stakeholders, and cross-functional partnerships
• Monitor performance metrics and optimise communication strategies through data and insights
• Lead and develop a team across branding, PR, content, and social media functions

Skills

Brand management

Public relations

Social media leadership

Stakeholder management

Team leadership

Education

Bachelor's degree in Marketing, Communications, PR, Business, or related field

Job description

• Shape a high-impact brand strategy
• Lead PR, social and community growth

About Our Client

Our client is a well-established and growth-focused organisation with a strong commitment to building meaningful customer connections through brand excellence, strategic communications, and digital engagement.

Job Description

• Define and execute brand strategy, positioning, and visual identity
• Lead integrated brand campaigns and product launches
• Drive PR strategy, media relations, and corporate communications
• Oversee social media, content, and community management initiatives
• Manage agencies, stakeholders, and cross-functional partnerships
• Monitor performance metrics and optimise communication strategies through data and insights
• Lead and develop a team across branding, PR, content, and social media functions

The Successful Applicant

• Bachelor's degree in Marketing, Communications, PR, Business, or a related field
• Proven experience in brand management, public relations, and social media leadership
• Strong strategic thinking, storytelling, and stakeholder management skills
• Experience managing agencies, media partners, and influencers
• Ability to thrive in a fast-paced, collaborative environment

What's on Offer

• Opportunity to shape and influence a growing brand's strategic direction
• Leadership role with broad exposure across brand, communications, and digital channels