Growth-Focused Marketing Operations Exec (Vietnam)

NexTbil Tech; Kampung Malaysia Tambahan; Vor Ort; MYR 56.000 - 88.000; Vollzeit

Benefits dieser Stelle

Competitive compensation

Health insurance

Meal allowance

Career growth

International projects

Continuous learning

Collaborative environment

Career progression

Zusammenfassung

NexTbil Tech is seeking a Marketing Operations Executive to support customer acquisition and retention through planning, execution, and optimization of multi-channel campaigns across CRM, email, SMS, and push notifications in Vietnam.

You will collaborate with Product, Data, and Support teams to manage lifecycle marketing, segmentation, A/B testing, and reporting, ensuring campaigns deliver measurable ROI, align with brand standards, and drive growth in fast-paced markets.

Qualifikationen

• Bachelor's degree in Marketing, Business Administration, Communications, Data Analytics, or a related field.
• Minimum 2 years of experience in Marketing Operations, CRM Marketing, Retention Marketing, Campaign Management, or a related role.
• Experience in iGaming, online gaming, fintech, e-commerce, or digital products is advantageous.
• Strong understanding of customer lifecycle management and retention marketing principles.
• Hands-on experience with CRM and marketing automation platforms.
• Strong analytical skills and ability to interpret data.
• Experience with A/B testing and campaign optimization.

Aufgaben

• Plan, execute, and optimize customer retention and engagement campaigns across CRM, email, SMS, push notifications, and other platforms.
• Coordinate campaign setup, launch, and ongoing management for smooth execution.
• Support customer acquisition, retention, reactivation, and loyalty initiatives.
• Ensure campaigns are delivered accurately within timelines.
• Analyze customer behavior and segmentation to identify engagement opportunities.
• Develop audience segmentation strategies for personalized experiences.
• Monitor campaign performance and generate actionable insights to improve ROI.
• Track key marketing metrics and KPI performance.
• Manage and optimize CRM systems and marketing automation platforms.
• Conduct A/B testing and experimentation to improve messaging and timing.
• Ensure communications align with brand standards and compliance.

Kenntnisse

Analytical skills

A/B testing

CRM marketing

Marketing automation

Project management

Communication in Vietnamese & English

Fast-paced work style

Ausbildung

Bachelor's degree in Marketing, Business Admin, Communications, Data Analytics

Tools

Excel & reporting tools

CRM platforms

Jobbeschreibung

NexTbil Tech is seeking a Marketing Operations Executive to support customer acquisition and retention through planning, execution, and optimization of multi-channel campaigns across CRM, email, SMS, and push notifications in Vietnam.

You will collaborate with Product, Data, and Support teams to manage lifecycle marketing, segmentation, A/B testing, and reporting, ensuring campaigns deliver measurable ROI, align with brand standards, and drive growth in fast-paced markets.