Growth-Driven Assistant Customer Development Manager

Beiersdorf; Kuala Lumpur; On-site; MYR 90,000 - 150,000; Full time

Job summary

Beiersdorf (Malaysia) SDN. BHD. is seeking an Assistant Customer Development Manager to drive growth in the Hyper/Super/Mini channel from Kuala Lumpur.

You will shape plans, manage budgets, and be the daily contact for accounts, turning shopper and commercial priorities into action on the shelf and in the numbers. The role requires 5–7 years FMCG experience, strong analytical skills, and the ability to negotiate listings, promotional terms and joint initiatives.

Qualifications

• Bachelor's degree in Business/Marketing or related field.
• Typically 5–7 years FMCG sales, customer development or key account experience.
• Experience with modern trade and Hyper/Super/Mini channels preferred.
• Strong analytical, budgeting and negotiation capabilities.
• Proficient in Excel and PowerPoint; able to translate data into action.

Responsibilities

• Plan and support annual/quarterly business plans, forecasts and promos.
• Own KPIs for sales, distribution and execution; track and act on gaps.
• Negotiate listings, promotions, terms and joint initiatives with buyers.
• Ensure in-store execution, planogram compliance and visibility.
• Manage trade budgets, evaluate promotions and ROI.
• Coordinate with Supply Chain and Finance on forecasts and receivables.
• Track market trends and share insights across teams.

Skills

Analytical skills

Commercial mindset

Negotiation

Stakeholder management

Excel

PowerPoint

Sales data analysis

English proficiency

Local language

Education

Bachelor's degree

Tools

Microsoft Excel

PowerPoint

Job description

Beiersdorf (Malaysia) SDN. BHD. is seeking an Assistant Customer Development Manager to drive growth in the Hyper/Super/Mini channel from Kuala Lumpur.

You will shape plans, manage budgets, and be the daily contact for accounts, turning shopper and commercial priorities into action on the shelf and in the numbers. The role requires 5–7 years FMCG experience, strong analytical skills, and the ability to negotiate listings, promotional terms and joint initiatives.