Google Ads (SEM) Specialist

NEWNORMZ SDN. BHD.; Kuala Lumpur; On-site; MYR 67,000 - 112,000; Full time

Benefits offered by this job

Free Snacks & Coffee

Sponsored Sporting Session

Medical Claim (RM200/Month)

Any Clinic

Technology Gear (Monitor, Laptop, etc)

Year End Bonus

Health Screening Package

Dental Claim

Job summary

Newnormz is seeking a Google Ads (SEM) Specialist in Kuala Lumpur to own performance-driven search campaigns. You will manage high-intent Search and Performance Max initiatives, optimize keywords, test ad copies, and drive ROAS.

Collaboration with web and SEO teams will ensure landing page relevance and higher conversions. The ideal candidate has 2–3 years’ hands-on SEM experience, knowledge of Google Ads Manager, Keyword Planner, and GA4, and may hold a Google Ads Search Certification.

Qualifications

• 2–3 years of hands-on Google Ads (SEM) campaign experience.
• Agency experience is a significant plus.
• Deep knowledge of Google Ads Manager, Google Keyword Planner and GA4.
• Google Ads Search Certification is preferred.
• Strong ability to explain SEM strategy and results clearly to internal teams and clients.
• Minimum Diploma or Bachelor’s Degree in Marketing, Business, IT, or a related field.

Responsibilities

• End-to-End SEM Management: Plan, build, and execute high-intent Search and Performance Max campaigns from the ground up.
• Optimization & Scaling: Conduct regular keyword research, A/B testing on ad copies, and bid management to lower CPA and increase ROAS.
• Data Analysis: Monitor and interpret performance metrics using Google Ads Manager and GA4 to provide actionable insights.
• Strategic Collaboration: Work with web development and SEO teams to optimize landing pages for maximum conversion and relevance.
• Client Reporting: Translate data into clear ROI-focused progress reports for clients.
• Stay Ahead: Keep pace with Google’s evolving algorithms and features to stay at SEM forefront.

Skills

Analytical mindset

Communication

Campaign optimization

Data-driven decisions

Education

Diploma or Bachelor's degree

Tools

Google Ads Manager

Google Keyword Planner

GA4

Job description

Join Newnormz, a results-first digital marketing agency where we bridge the gap between complex data and real-world business growth. We are looking for a dedicated Google Ads (SEM) Specialist who lives and breathes search intent, Quality Score, and conversion optimization.

At Newnormz, we don’t just \"run ads\"; we build high-performing digital engines for our clients. If you are a specialist who enjoys diving deep into the Google Ads ecosystem and wants to take ownership of performance-driven search campaigns, this is your next career move.

Your Responsibilities

End-to-End SEM Management: Plan, build, and execute high-intent Search and Performance Max campaigns from the ground up.

Optimization & Scaling: Perform regular keyword research, A/B testing on ad copies, and bid management to consistently lower CPA and increase ROAS.

Data Analysis: Monitor and interpret performance metrics (CTR, CPC, Conversion Rate) using Google Ads Manager and GA4 to provide actionable insights.

Strategic Collaboration: Work closely with our web development and SEO teams to ensure landing pages are optimized for maximum conversion and relevance.

Client Reporting: Translate technical data into clear, \"business-speak\" progress reports that demonstrate ROI and growth for our clients.

Stay Ahead: Keep pace with Google’s evolving algorithms and features to ensure Newnormz remains at the forefront of SEM best practices.

Our Requirements

Experience: At least 2–3 years of hands-on experience specifically managing Google Ads (SEM) campaigns. Agency experience is a significant plus.

Technical Mastery: Deep knowledge of Google Ads Manager, Google Keyword Planner, and GA4.

Certification: Google Ads Search Certification is preferred.

Analytical Mindset: You enjoy \"hunting\" for winning patterns in data and solving performance bottlenecks.

Communication: Strong ability to explain SEM strategy and results clearly to both internal teams and clients.

Education: Minimum Diploma or Bachelor’s Degree in Marketing, Business, IT, or a related field.

Competitive Salary: Rewarding your expertise and results.

Clear Career Path: Opportunities to move into Lead Specialist or Performance Manager roles.

Healthcare: Dental and Medical claims.

Recognition: Long Service Awards and performance-based incentives.

Team Culture: Monthly sports activities and a dynamic, collaborative environment.

Work-Life Balance: We value high performance, not just high hours.

Accessibility: Conveniently located near Public Transport (KTM & LRT).

Unlock job insights

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Your application will include the following questions:

• What's your expected monthly basic salary?


• How many years' experience do you have as a Search Engine Marketing Specialist?

Advertising, Arts & Media 11-50 employees

Perks and benefits

• Free Snacks & Coffee


• Sponsored Sporting Session


• Medical Claim (RM200/Month)


• *Any Clinic


• Technology Gear You Need (Monitor, Laptop, Mouse)


• Year End Bonus


• Health Screening Package


• Dental Claim

Newnormz.com.my is a forward-thinking digital marketing agency in Malaysia dedicated to revolutionizing traditional marketing approaches. We specialize in website development, search engine optimization (SEO), and social media management, offering tailored solutions to help businesses enhance their online presence and achieve measurable growth.

With a focus on creativity, innovation, and collaboration, Newnormz empowers brands to connect with their audiences effectively and stay ahead in the digital landscape.

Newnormz.com.my is a forward-thinking digital marketing agency in Malaysia dedicated to revolutionizing traditional marketing approaches. We specialize in website development, search engine optimization (SEO), and social media management, offering tailored solutions to help businesses enhance their online presence and achieve measurable growth.

With a focus on creativity, innovation, and collaboration, Newnormz empowers brands to connect with their audiences effectively and stay ahead in the digital landscape.