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Descripción de la vacante
A leading retail brand in Selangor is looking for an experienced professional in Bakery category management. Responsibilities include strategizing the implementation of revenue goals, driving innovation, and developing product offerings. The ideal candidate will have 4-5 years of experience, a creative mindset for product development, and strong problem-solving skills. The position also requires effective communication and the ability to collaborate with teams to ensure brand standards are upheld.
Formación
Min 4-5 years of working experience in Bakery category management.
A creative mind to innovate and drive new products and platforms.
Strong problem-solving capability.
Responsabilidades
Strategize full PDCA cycle for revenue and profit targets.
Drive sustainable innovation strategies for the brand.
Develop and activate products, promotions, and positioning.
Continuously scan competitive environment for strategies.
Develop strong relationships for collaboration.
Collaborate to build sustainable transaction count and ticket size.
Prepare annual budget in conjunction with the superior.
Conocimientos
Creative mindset
Promotion planning capability
Problem-solving capability
Good communication skills
Descripción del empleo
Duties & Responsibilities
To strategize the 360 Implementation that encompasses full PDCA cycle of accountability; Plan, Develop, Control, and Action to ensure the achievement of short- and long-term Revenue and Gross Profit Target for the portfolio
To drive a successful, profitable, and sustainable Innovation strategies that befit the MARU brand positioning.
To develop and activate effectively and efficiently 6 PS; Products, Promotions, Place, Price, People (Handling, Storage & Display Planogram) and Positioning for the offerings.
To continuously sharpen strategies with consistent scanning of the competitive eco system; Customer, Channel, Competitor, Cost and Category/Portfolio Trend.
To develop strong relationship with parties that delivers win-win collaboration.
To strategically collaborate with peers in Fresh Food and Brand Marketing to build strong sustainable Transaction Count and Ticket Size
To secure back income from Suppliers through Supply Agreement/TTA and put in place clauses to protect the interest of the business
To contribute towards the preparation of Annual Budget in conjunction with the superior
Operations
To develop the innovation and plan the sales vs target, recovery of sales on any shortfalls and mitigation plan.
To conduct range reviews and undertake continuous improvement of the product offering through effective range analysis.
To develop 3 months rolling forecast, in conjunction with Marketing Thematic Plan.
To keep abreast of the current market trends, customer requirements and competitor activities to identify market opportunities
To create new item code for every NPD and maintain the necessary master file and system updates for items, including combo & promotion setting
To evaluate promo mechanism and create effective promotions with effective ROI on promotions, where applicable.
To track promo performance on a timely basis and quantify the contribution of NPD to overall Category Sales
To visit stores consistently and perform market research on market trends and competitor analysis.
To create effective relationships with outlet staff through regular touch points.
To ensure Maru brand image are upheld through every planning and execution.
Support brand expansion plans
Any other ad hoc tasks assigned by Superior or Management
People
To be a strong team player
Job Requirements
Min 4 - 5 year(s) of working experience in Bakery category management.
A creative mind to innovate and drive new products and platforms within product categories to help drive the business growth.
Promotion planning capability highly desirable and must be able to work independently.
Strong problem-solving capability.
Good to have
Good communication skills, both written and verbal.
Result oriented, able to work at a fast pace, multi-task and tight deadlines environment.
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