FMCG Growth Lead: Offline & Omni-Channel

Anverson Drinkware Sdn Bhd; Malacca City; On-site; MYR 120,000 - 180,000; Full time

Job summary

Anverson Drinkware Sdn Bhd is seeking an experienced Business Development Manager to lead offline expansion while aligning with ecommerce and digital marketing efforts. You will secure retail partnerships, negotiate listings and pricing, and build nationwide distribution for FMCG products, with a focus on health & wellness or home care categories.

Experience in ecommerce platforms and strong negotiation skills are essential; the role emphasizes cross-channel alignment with marketing campaigns

Qualifications

• 3–6 years experience in FMCG sales or business development.
• Experience securing retail accounts or distributor partnerships.
• Health & wellness, laundry or home care product experience is an added advantage.
• Strong understanding of retail distribution and trade marketing.
• Familiar with ecommerce platforms (Shopee, TikTok Shop, Lazada) and digital marketing concepts.

Responsibilities

• Expand offline distribution by securing partnerships with retail chains, hypermarkets, pharmacies, and distributors.
• Lead negotiations on listing, pricing and product placement; build and scale nationwide channels.

Skills

FMCG Sales

Retail Distribution

Ecommerce & Digital Marketing

Negotiation

Relationship Management

Analytical Skills

Independent Working

Tools

Shopee

TikTok Shop

Lazada

Job description

Anverson Drinkware Sdn Bhd is seeking an experienced Business Development Manager to lead offline expansion while aligning with ecommerce and digital marketing efforts. You will secure retail partnerships, negotiate listings and pricing, and build nationwide distribution for FMCG products, with a focus on health & wellness or home care categories.

Experience in ecommerce platforms and strong negotiation skills are essential; the role emphasizes cross-channel alignment with marketing campaigns