Field Driver Acquisition & Community Specialist

Lalamove Malaysia Sdn Bhd; Penang; On-site; MYR 33,000 - 60,000; Part time

Job summary

Lalamove Malaysia Sdn Bhd is hiring a Driver Community & Fleet Acquisition Associate for a 6-month contract to strengthen presence in the local driver and automotive ecosystem. The role involves meeting people, building relationships with fleet owners, operators and partner organisations to grow driver supply.

The successful candidate will spend considerable time in the field, identify potential partners, and communicate opportunities clearly to internal teams while learning the logistics

Qualifications

• Diploma or higher in any field is preferred but not mandatory.
• Experience in field sales, business development, driver acquisition, community engagement or partner recruitment would be an advantage.
• Familiarity with the local driver, automotive or logistics community is beneficial but not required.
• Comfortable with frequent fieldwork and attending relevant events when required.
• Basic proficiency in tracking leads, preparing updates and using standard digital tools.
• A valid driving licence and access to personal transportation is advantageous.

Responsibilities

• Scout, engage and onboard fleet owners, transport operators, car rental companies and other businesses with access to potential drivers and vehicles.
• Identify and build relationships with key referrers, industry influencers, driver-community leaders and relevant trade or automotive associations.
• Prospect and develop new driver acquisition channels, including automotive workshops, driving schools, vehicle dealers, rental operators and online or offline driver communities.
• Promote Lalamove’s Driver-Refer-Driver programme to external drivers and potential referrers, clearly explaining its benefits, mechanics and eligibility requirements.
• Develop and manage referrer and affiliate activities that generate consistent, high-quality driver leads and registrations.
• Regularly engage drivers on the ground to understand their experience, concerns and operational challenges, and provide structured feedback and market insights to the internal team.
• Monitor competitor activities, driver incentives and market developments to help ensure that Lalamove’s driver-acquisition initiatives remain relevant and competitive.
• Build relationships with car clubs, automotive communities and event organisers to identify suitable events, gatherings and sponsorship or partnership opportunities.
• Support the planning and execution of field activations, automotive events and community-engagement initiatives to increase Lalamove’s visibility within the driver community.
• Respond to driver and partner enquiries and work with internal teams to resolve onboarding issues or other points of friction.
• Maintain accurate records of prospects, engagements, leads, onboarding progress and field feedback, and provide regular updates on outcomes and opportunities.

Skills

Communication skills

Interpersonal skills

Field sales

Driver acquisition

Organizational skills

Education

Diploma or higher in any field

Job description

Lalamove Malaysia Sdn Bhd is hiring a Driver Community & Fleet Acquisition Associate for a 6-month contract to strengthen presence in the local driver and automotive ecosystem. The role involves meeting people, building relationships with fleet owners, operators and partner organisations to grow driver supply.

The successful candidate will spend considerable time in the field, identify potential partners, and communicate opportunities clearly to internal teams while learning the logistics