Email Marketing Ops Pro — Remote & Impactful

Informa TechTarget; George Town; Hybrid; MYR 78,000 - 112,000; Full time

Benefits offered by this job

Private medical cover

Flexible work options

Career development & learning

Job summary

Informa TechTarget in Penang, Malaysia, is seeking an Email Marketing Operations Specialist to support and optimize marketing campaigns across multiple shows and platforms. The role blends hands-on email execution with strategic digital campaign management to drive measurable results.

You will lead data-driven experiments, perform performance analyses, and collaborate across teams to balance priorities and deliver timely campaigns.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• 3–5 years of B2B marketing experience.
• Hands-on expertise with Marketo and Salesforce.

Responsibilities

• Email Marketing Support: Build, schedule, deploy emails; QA campaigns; maintain calendars; deliver performance reports.
• Digital Strategy: Lead A/B tests and analyses; provide actionable recommendations to improve campaigns.
• Marketing Operations & Project Coordination: Track milestones and deadlines; prepare promotional materials; support data tasks and ad hoc marketing work.

Skills

B2B marketing

Marketo

Salesforce

Project management

Communication

Education

Bachelor's degree in Marketing or Business

Tools

Marketo

Salesforce

Job description

Informa TechTarget in Penang, Malaysia, is seeking an Email Marketing Operations Specialist to support and optimize marketing campaigns across multiple shows and platforms. The role blends hands-on email execution with strategic digital campaign management to drive measurable results.

You will lead data-driven experiments, perform performance analyses, and collaborate across teams to balance priorities and deliver timely campaigns.