Marketing Ops Coordinator — Campaign Impact (Remote)

Informa TechTarget; George Town; On-site; MYR 60,000 - 90,000; Full time

Job summary

Informa TechTarget in Penang is seeking a Marketing Operations Coordinator to join our growing team. You’ll work closely with the campaign marketing fulfillment team to build forms and landing pages for our custom content campaigns.

This is a great opportunity to contribute to our content marketing programs, owning the workflow from setup to launch, by creating and implementing the forms and landing pages that power promotions.

Qualifications

• Minimum 3 years of professional experience in operations or marketing operations.
• Exceptional attention to detail is non-negotiable: must demonstrate a meticulous approach to data accuracy, campaign configuration, and quality assurance processes.
• Proven track record of identifying discrepancies, preventing errors, and maintaining the highest standards of precision in fast-paced environments.
• Problem-solving abilities: you enjoy optimizing processes and driving efficiencies with diligence.
• Strong organizational and time management skills; no detail is too small.

Responsibilities

• Collaborate with the lead generation team on B2B content marketing campaigns.
• Own the complete operational workflow for your campaign portfolio, from initial setup through launch, by creating and implementing forms and landing pages.
• Prepare and deliver client lead reports by analyzing data and performing QA to remove duplicates and non-targets.
• Optimize documentation and processes to ensure streamlined cross-team operations.
• Coordinate with vendors and internal stakeholders to ensure on-time campaign delivery and data quality.
• Establish integrations between internal systems and clients' marketing platforms to enable seamless data transfer and real-time tracking.

Skills

Attention to detail

Organizational skills

Communication

Problem-solving

Time management

Curiosity/innovation

Tools

Jira

Convertr

Leadsquared

HubSpot

Marketo

Salesforce

Integrate

Pardot

Job description

Informa TechTarget in Penang is seeking a Marketing Operations Coordinator to join our growing team. You’ll work closely with the campaign marketing fulfillment team to build forms and landing pages for our custom content campaigns.

This is a great opportunity to contribute to our content marketing programs, owning the workflow from setup to launch, by creating and implementing the forms and landing pages that power promotions.