E-Commerce Sales Executive (Google Ads & Lead Generation)

CIP GROUP SDN. BHD.; Kuala Lumpur; On-site; MYR 56,000 - 67,000; Full time

Benefits offered by this job

EPF, SOCSO & EIS

Annual Leave & Medical Leave

Career Development & Training

Friendly & supportive environment

Job summary

CIP Group is seeking an experienced E-Commerce Sales Executive to lead Google advertising and website sales strategy. The role focuses on generating high-quality leads, increasing enquiries, improving conversion rates, and driving online revenue across Malaysia.

Responsibilities include planning and optimizing campaigns, managing budgets for ROAS, and collaborating with Sales, Marketing, and Customer Service to ensure a seamless customer journey.

Qualifications

• 1–2 years hands-on experience managing Google Ads campaigns.
• Proven track record generating leads and increasing online sales.
• Familiar with GA4, Google Merchant Center and Search Console.

Responsibilities

• Plan, launch, and optimize Google Search, Performance Max, Display and Remarketing campaigns.
• Manage budgets to maximize ROAS and improve CTR/CPC/CPL.
• Develop strategies to increase qualified enquiries and online sales.
• Collaborate with Sales and Marketing to improve lead quality and conversion.
• Monitor performance, prepare weekly/monthly reports and insights.

Skills

Google Ads

Lead generation

Data analysis

GA4

CRO

Tools

Google Ads

GA4

Google Merchant Center

Google Search Console

Job description

We're looking for someone who understands that Google Ads is not just about generating clicks—it's about generating quality leads, increasing sales, and growing the business.

We are seeking an experienced, analytical, and results-driven E-Commerce Sales Executive to lead our Google advertising and website sales strategy. Your success will be measured by your ability to generate qualified enquiries, improve conversion rates, maximize return on advertising spend (ROAS), and drive revenue growth.

If you are passionate about digital marketing, data analysis, and scaling online sales, we'd love to meet you.

About Us

We are the company behind Carpet Prima, ALLDECO, and CIP Group, specializing in flooring and interior decoration products, including SPC Flooring, Vinyl Flooring, Carpet, Artificial Grass, Wall Panels, WPC Decking, and other building materials.

Our business serves homeowners, contractors, interior designers, developers, and commercial projects across Malaysia.

The Environment You'll Be Joining

Join a fast-growing company where marketing is directly connected to business growth.

• High-impact role with measurable business results
• Opportunity to lead Google marketing strategies
• Cross-functional collaboration with Sales, Marketing, Customer Service, Warehouse, and Management
• Freedom to recommend and implement new ideas
• Performance-driven culture with career advancement opportunities

Your Mission

Your mission is to generate high-quality leads, increase website enquiries, improve conversion rates, and grow online sales through Google Ads and digital marketing strategies.

You will be responsible for planning, executing, analysing, and continuously improving our online marketing performance.

Your Responsibilities

Google Advertising

• Plan, launch, and optimize Google Search, Performance Max, Display, and Remarketing campaigns.
• Manage advertising budgets to maximize Return on Ad Spend (ROAS).
• Continuously improve Click-Through Rate (CTR), Cost Per Click (CPC), Cost Per Lead (CPL), and conversion rate.
• Develop strategies to increase qualified enquiries and website sales.
• Generate high-quality leads for residential and commercial customers.
• Monitor lead quality and collaborate with the Sales Team to improve conversion performance..

Website & E-Commerce

• Manage website promotions, landing pages, and product content.
• Ensure product information, pricing, and promotional campaigns are updated.
• Improve user experience and website conversion rates.
• Work closely with the web development team on continuous website improvements.

Analytics & Performance

• Monitor and analyse campaign performance using Google Analytics 4 (GA4), Google Ads, Google Search Console, and Google Merchant Center.
• Prepare weekly and monthly performance reports.
• Track KPIs including Leads, Sales, ROAS, CPA, Conversion Rate, and Revenue.
• Work closely with the Sales Team to improve lead quality and conversion.
• Coordinate with Marketing to support seasonal promotions and product launches.
• Collaborate with Customer Service and Operations to ensure a seamless customer journey.

We're Looking For Someone Who

We'd love to meet you if you:

• Have at least 1-2 years of hands-on experience managing Google Ads.
• Have a proven track record of generating leads and increasing online sales.
• Understand Google Search, Performance Max, Display, and Remarketing campaigns.
• Are experienced with Google Analytics 4 (GA4), Google Search Console, and Google Merchant Center.
• Have strong analytical skills and are comfortable working with marketing data and KPIs.
• Understand landing page optimisation and conversion rate optimisation (CRO).
• Are proactive, independent, and results-oriented.
• Communicate well and enjoy working with cross-functional teams.
• Experience in flooring, home improvement, furniture, renovation, construction, or building materials will be an added advantage.

Monthly Salary: RM5,000 – RM6,000

With Commission Salary Up To RM10,000 - RM20,000

Benefits and Perks

• EPF, SOCSO & EIS
• Annual Leave & Medical Leave
• Career Development & Professional Training
• Friendly & Supportive Working Environment
• Opportunity to Grow with a Rapidly Expanding Company

Only candidates with relevant Google Ads, lead generation, and digital marketing experience will be shortlisted.

Join Our Team

At Carpet Prima, ALLDECO & CIP Group, we believe digital marketing is more than advertising—it's about creating opportunities, generating quality leads, and driving sustainable business growth.

If you're passionate about Google Ads, data-driven marketing, and delivering measurable sales results, we'd love to hear from you.