Digital Marketing Specialist

TDCX; Malaysia; Híbrido; MYR 60.000 - 100.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Attractive remuneration

Comprehensive medical & insurance

Global company with awards

Flexible working arrangements

World-class workspaces

Descripción de la vacante

TDCX, Inc. is a Singapore-headquartered BPO and digital marketing services provider seeking a digital marketing professional to plan, manage and optimize campaigns across web, mobile and social channels.

The role focuses on PPC, SEO/SEM, SMM, email marketing and analytics to drive ROI and business growth. You will collaborate with cross-functional teams, leverage tools like Tableau and SPSS, and contribute to ongoing improvements of the company’s digital marketing strategy.

Formación

• Diploma or higher in a related field; fresh graduates encouraged.
• 2 years in related field preferred; but not mandatory.

Responsabilidades

• Plan and execute Web/Mobile, SEO/SEM, PPC, Affiliate Marketing, SMM and digital advertising campaigns.
• Develop and manage digital marketing campaigns across channels with email, paid search, SEO, PPC, mobile ads, InMail Sponsored Content and social media.
• Measure and report performance against ROI and KPIs; optimize spend and performance.
• Identify trends, generate insights, and optimize campaigns.
• Evaluate emerging technologies and provide leadership on adoption where appropriate.
• Create leads, landing pages, and digital journeys in collaboration with internal teams to optimize user experience.
• Additional duties to support the Quality Management System at TDCX.

Conocimientos

PPC management

SEO/SEM

SMM (Social media marketing)

Data analytics

Reporting

English communication

Educación

Diploma/Advanced/Higher/Graduate Diploma/Bachelor’s/Master’s in related field

Herramientas

Tableau

SPSS

Descripción del empleo

At TDCX, we believe that every career move should propel you forward. Work alongside innovative teams, support the growth of the world’s most forward-thinking brands, and explore what’s possible when human expertise meets technology. Together, we’ll enable the future — starting with yours.

Top reasons to work with TDCX

• Attractive remuneration and great perks
• Comprehensive medical, insurance, and social security coverage
• World-class workspaces
• Engaging activities and recognition programs
• Strong learning and development plans for your career growth
• Positive work culture that enables your future
• Easy-to-access location with direct public transport links
• Flexible working arrangements
• Coaching and mentoring from experts in your field
• Join a global company, winner of hundreds of industry awards

What is your mission?

• Plan and execute all Web/Mobile, SEO/SEM, PPC, Affiliate Marketing, SMM and digital advertising campaigns.
• Develop and manage digital marketing campaigns across multiple channels utilizing appropriate tools and techniques for e-mail marketing, paid search, SEO, PPC, mobile advertising (including Apps), InMail Sponsored Content and social media.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize both spend and performance based on insights.
• Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate.
• Create leads, landing sites, and digital journeys in collaboration with internal teams to optimize user experience
• Any other duties and responsibilities that may be assigned to you by the management from time to time, within your category of employment in the organization and for the effective implementation, maintenance and continual improvement of the Quality Management System of TDCX.

Who are we looking for?

• Candidate must possess at least a Diploma, Advanced/Higher/Graduate Diploma, Bachelor's Degree, Post Graduate Diploma, Professional Degree, Master's Degree in any related field.
• Preferable with 2 years of working experience in the related field is ideal for this position. However, fresh graduates are encouraged to apply.
• Experienced in managing PPC, SEO, SEM, SMM including Facebook, Instagram, Twitter, LinkedIn, LINE, WeChat and other online medium or mobile apps.
• Possesses strong analytical skills and experience of working with large volumes of data.
• Familiarity with Tableau and SPSS is an added advantage.
• Possesses excellent reporting skills with a proactive approach to business intelligence.
• Excellent verbal and written communication skills in English and the language of the supporting market

About TDCX

Singapore-headquartered TDCX is a leading global business process outsourcing (BPO) company that provides customer experience (CX) solutions, sales and digital marketing services, and content moderation for clients across various industries. These include digital advertising and social media, e-commerce, fintech, gaming, healthtech, media, technology and, travel and hospitality.

With a focus on helping companies enable the future, TDCX’s smart, scalable approach—driven by innovation and operational precision—positions it as a key partner for companies targeting tangible outcomes. With more than 20,000 employees across 37 locations worldwide, TDCX provides its clients with comprehensive coverage in Asia, Europe and the United States. For more information, please visit www.tdcx.com .

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